MAIN AREAS OF RESEARCH STAFF AS PROPERTY MARKETING
The article explains the concept of theobject of marketing, marketing personnel, as a form of marketing. The types of elasticity, the main factors affecting the elasticity of the staff also identifi ed key issues for the analysis of staff loyalty as one of the objects of marketing.
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| Format: | Article |
| Language: | Russian |
| Published: |
Plekhanov Russian University of Economics
2016-08-01
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| Series: | Статистика и экономика |
| Subjects: | |
| Online Access: | https://statecon.rea.ru/jour/article/view/980 |
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| _version_ | 1849411404167118848 |
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| author | Svetlana Yu. Kazantsevа |
| author_facet | Svetlana Yu. Kazantsevа |
| author_sort | Svetlana Yu. Kazantsevа |
| collection | DOAJ |
| description | The article explains the concept of theobject of marketing, marketing personnel, as a form of marketing. The types of elasticity, the main factors affecting the elasticity of the staff also identifi ed key issues for the analysis of staff loyalty as one of the objects of marketing. |
| format | Article |
| id | doaj-art-6fe0bf79a3ca4a70b9ec2c15612fe3c3 |
| institution | Kabale University |
| issn | 2500-3925 |
| language | Russian |
| publishDate | 2016-08-01 |
| publisher | Plekhanov Russian University of Economics |
| record_format | Article |
| series | Статистика и экономика |
| spelling | doaj-art-6fe0bf79a3ca4a70b9ec2c15612fe3c32025-08-20T03:34:47ZrusPlekhanov Russian University of EconomicsСтатистика и экономика2500-39252016-08-0102687110.21686/2500-3925-2015-2-68-71979MAIN AREAS OF RESEARCH STAFF AS PROPERTY MARKETINGSvetlana Yu. Kazantsevа0Moscow StateUniversity Economics, Statistics and Informatics (MESI)The article explains the concept of theobject of marketing, marketing personnel, as a form of marketing. The types of elasticity, the main factors affecting the elasticity of the staff also identifi ed key issues for the analysis of staff loyalty as one of the objects of marketing.https://statecon.rea.ru/jour/article/view/980маркетинговый анализэластичностьперсоналлояльностьhr-брендингмаркетин говые исследованияmarketing analysiselastic itystaff loyaltyhr-brandingmarketing research |
| spellingShingle | Svetlana Yu. Kazantsevа MAIN AREAS OF RESEARCH STAFF AS PROPERTY MARKETING Статистика и экономика маркетинговый анализ эластичность персонал лояльность hr-брендинг маркетин говые исследования marketing analysis elastic ity staff loyalty hr-branding marketing research |
| title | MAIN AREAS OF RESEARCH STAFF AS PROPERTY MARKETING |
| title_full | MAIN AREAS OF RESEARCH STAFF AS PROPERTY MARKETING |
| title_fullStr | MAIN AREAS OF RESEARCH STAFF AS PROPERTY MARKETING |
| title_full_unstemmed | MAIN AREAS OF RESEARCH STAFF AS PROPERTY MARKETING |
| title_short | MAIN AREAS OF RESEARCH STAFF AS PROPERTY MARKETING |
| title_sort | main areas of research staff as property marketing |
| topic | маркетинговый анализ эластичность персонал лояльность hr-брендинг маркетин говые исследования marketing analysis elastic ity staff loyalty hr-branding marketing research |
| url | https://statecon.rea.ru/jour/article/view/980 |
| work_keys_str_mv | AT svetlanayukazantseva mainareasofresearchstaffaspropertymarketing |