Market segment of families with children: a new stimulus for modern Czech spa industry?

The paper deals with a comprehensive range of hotel services for families with children at spa facilities of the Czech Republic, in line with current trends and requirements of this market segment. The main goal of this paper is to determine the preferences, needs and requirements of families with c...

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Bibliographic Details
Main Authors: Darina Jelínková, Zuzana Tučková, Zuzana Jurigová
Format: Article
Language:English
Published: Centre of Sociological Research, Szczecin 2017-06-01
Series:Journal of International Studies
Subjects:
Online Access:http://www.jois.eu/?340,en_market-segment-of-families-with-children-a-new-stimulus-for-modern-czech-spa-industry-
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