Using Audience Commitment to Increase Behavior Changes in Sustainable Landscaping

Participants in an Extension rain barrel workshop who said they would inspect their irrigation systems might begin to see themselves as people who use water wisely. Their perception of themselves as conservationists is strengthened with each new action. That makes them more likely to agree to an ac...

Full description

Saved in:
Bibliographic Details
Main Authors: Laura Sanagorski, Paul Monaghan
Format: Article
Language:English
Published: The University of Florida George A. Smathers Libraries 2013-11-01
Series:EDIS
Online Access:https://journals.flvc.org/edis/article/view/125907
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Summary:Participants in an Extension rain barrel workshop who said they would inspect their irrigation systems might begin to see themselves as people who use water wisely. Their perception of themselves as conservationists is strengthened with each new action. That makes them more likely to agree to an action that leads to an even bigger water savings. Research has shown that commitments can increase the percentage of people who will adopt a new behavior and give up an old one. This 4-page fact sheet was written by Laura A. Sanagorski and Paul Monaghan, and published by the UF Department of Agricultural Education and Communication, September 2013. http://edis.ifas.ufl.edu/wc154
ISSN:2576-0009