The impact of FinTech literacy on digital entrepreneurial intentions: Exploring crowdfunding, blockchain, and AI through a social cognitive career theory lens
Objective: The objective of the article is to investigate the association between FinTech literacy and the intention to become digital entrepreneurs utilizing the social cognitive career theory (SCCT). Specifically, it sheds light on how three aspects of FinTech literacy (crowdfunding, blockchain,...
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| Format: | Article |
| Language: | English |
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Cracow University of Economics
2025-03-01
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| Series: | Entrepreneurial Business and Economics Review |
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| Online Access: | https://eber.uek.krakow.pl/eber/article/view/2707 |
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| author | Sy Long Pham Anh Duc Do Dieu Linh Ha Mai Van Trinh Anh Duc Le Thi Phuong Hien Tran |
| author_facet | Sy Long Pham Anh Duc Do Dieu Linh Ha Mai Van Trinh Anh Duc Le Thi Phuong Hien Tran |
| author_sort | Sy Long Pham |
| collection | DOAJ |
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Objective: The objective of the article is to investigate the association between FinTech literacy and the intention to become digital entrepreneurs utilizing the social cognitive career theory (SCCT). Specifically, it sheds light on how three aspects of FinTech literacy (crowdfunding, blockchain, and artificial intelligence) influence individuals’ digital entrepreneurial self-efficacy and outcome expectations. Additionally, it examines the separate and sequential mediation roles of digital entrepreneurial self-efficacy and outcome expectations in the connection between literacy in crowdfunding, blockchain, and AI and digital entrepreneurial intention.
Research Design & Methods: The conceptual model was analysed using structural equation modelling with the bootstrapping method based on data from a sample of 978 university students in Vietnam.
Findings: Our results revealed significant direct impacts of FinTech literacy dimensions on individuals’ self-efficacy and outcome expectations regarding digital entrepreneurship. Moreover, the mediation analysis uncovered distinct and sequential mediation roles of self-efficacy and outcome expectations in the correlation between the three components of FinTech literacy and the intention to establish digital start-ups, offering new insights into how crowdfunding, blockchain, and AI literacy drive the intention to launch digital ventures.
Implications & Recommendations: This study emphasizes the importance of FinTech literacy for digital entrepreneurship. Academic programs should provide practical FinTech training, and policymakers must support FinTech literacy through policies and resources. Incubators and accelerators can integrate FinTech training to prepare entrepreneurs for the digital economy better.
Contribution & Value Added: In this study, we explore the SCCT framework, offering novel theoretical insights into the psychological drivers of digital entrepreneurship. The study significantly advances the field by highlighting the importance of FinTech literacy and sets a new agenda for future research. These findings expand our theoretical understanding and provide actionable recommendations for educational institutions, policymakers, and the entrepreneurial ecosystem.
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| format | Article |
| id | doaj-art-6eb3f8b2d28b46e6a5c681da5ad92883 |
| institution | OA Journals |
| issn | 2353-8821 |
| language | English |
| publishDate | 2025-03-01 |
| publisher | Cracow University of Economics |
| record_format | Article |
| series | Entrepreneurial Business and Economics Review |
| spelling | doaj-art-6eb3f8b2d28b46e6a5c681da5ad928832025-08-20T02:04:52ZengCracow University of EconomicsEntrepreneurial Business and Economics Review2353-88212025-03-0113110.15678/EBER.2025.130105The impact of FinTech literacy on digital entrepreneurial intentions: Exploring crowdfunding, blockchain, and AI through a social cognitive career theory lensSy Long Pham0https://orcid.org/0000-0002-0502-0401Anh Duc Do1https://orcid.org/0000-0002-5421-259XDieu Linh Ha2https://orcid.org/0000-0002-6978-7409Mai Van Trinh3https://orcid.org/0000-0001-8312-6538Anh Duc Le4https://orcid.org/0000-0002-2881-2049Thi Phuong Hien Tran5https://orcid.org/0009-0003-8892-9526National Economics UniversityNational Economics UniversityNational Economics UniversityNational Economics UniversityNational Economics UniversityNational Economics University Objective: The objective of the article is to investigate the association between FinTech literacy and the intention to become digital entrepreneurs utilizing the social cognitive career theory (SCCT). Specifically, it sheds light on how three aspects of FinTech literacy (crowdfunding, blockchain, and artificial intelligence) influence individuals’ digital entrepreneurial self-efficacy and outcome expectations. Additionally, it examines the separate and sequential mediation roles of digital entrepreneurial self-efficacy and outcome expectations in the connection between literacy in crowdfunding, blockchain, and AI and digital entrepreneurial intention. Research Design & Methods: The conceptual model was analysed using structural equation modelling with the bootstrapping method based on data from a sample of 978 university students in Vietnam. Findings: Our results revealed significant direct impacts of FinTech literacy dimensions on individuals’ self-efficacy and outcome expectations regarding digital entrepreneurship. Moreover, the mediation analysis uncovered distinct and sequential mediation roles of self-efficacy and outcome expectations in the correlation between the three components of FinTech literacy and the intention to establish digital start-ups, offering new insights into how crowdfunding, blockchain, and AI literacy drive the intention to launch digital ventures. Implications & Recommendations: This study emphasizes the importance of FinTech literacy for digital entrepreneurship. Academic programs should provide practical FinTech training, and policymakers must support FinTech literacy through policies and resources. Incubators and accelerators can integrate FinTech training to prepare entrepreneurs for the digital economy better. Contribution & Value Added: In this study, we explore the SCCT framework, offering novel theoretical insights into the psychological drivers of digital entrepreneurship. The study significantly advances the field by highlighting the importance of FinTech literacy and sets a new agenda for future research. These findings expand our theoretical understanding and provide actionable recommendations for educational institutions, policymakers, and the entrepreneurial ecosystem. https://eber.uek.krakow.pl/eber/article/view/2707digital entrepreneurial intentionFinTech literacycrowdfundingblockchainartificial intelligence |
| spellingShingle | Sy Long Pham Anh Duc Do Dieu Linh Ha Mai Van Trinh Anh Duc Le Thi Phuong Hien Tran The impact of FinTech literacy on digital entrepreneurial intentions: Exploring crowdfunding, blockchain, and AI through a social cognitive career theory lens Entrepreneurial Business and Economics Review digital entrepreneurial intention FinTech literacy crowdfunding blockchain artificial intelligence |
| title | The impact of FinTech literacy on digital entrepreneurial intentions: Exploring crowdfunding, blockchain, and AI through a social cognitive career theory lens |
| title_full | The impact of FinTech literacy on digital entrepreneurial intentions: Exploring crowdfunding, blockchain, and AI through a social cognitive career theory lens |
| title_fullStr | The impact of FinTech literacy on digital entrepreneurial intentions: Exploring crowdfunding, blockchain, and AI through a social cognitive career theory lens |
| title_full_unstemmed | The impact of FinTech literacy on digital entrepreneurial intentions: Exploring crowdfunding, blockchain, and AI through a social cognitive career theory lens |
| title_short | The impact of FinTech literacy on digital entrepreneurial intentions: Exploring crowdfunding, blockchain, and AI through a social cognitive career theory lens |
| title_sort | impact of fintech literacy on digital entrepreneurial intentions exploring crowdfunding blockchain and ai through a social cognitive career theory lens |
| topic | digital entrepreneurial intention FinTech literacy crowdfunding blockchain artificial intelligence |
| url | https://eber.uek.krakow.pl/eber/article/view/2707 |
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