The impact of FinTech literacy on digital entrepreneurial intentions: Exploring crowdfunding, blockchain, and AI through a social cognitive career theory lens

Objective: The objective of the article is to investigate the association between FinTech literacy and the intention to become digital entrepreneurs utilizing the social cognitive career theory (SCCT). Specifically, it sheds light on how three aspects of FinTech literacy (crowdfunding, blockchain,...

Full description

Saved in:
Bibliographic Details
Main Authors: Sy Long Pham, Anh Duc Do, Dieu Linh Ha, Mai Van Trinh, Anh Duc Le, Thi Phuong Hien Tran
Format: Article
Language:English
Published: Cracow University of Economics 2025-03-01
Series:Entrepreneurial Business and Economics Review
Subjects:
Online Access:https://eber.uek.krakow.pl/eber/article/view/2707
Tags: Add Tag
No Tags, Be the first to tag this record!
_version_ 1850227277805125632
author Sy Long Pham
Anh Duc Do
Dieu Linh Ha
Mai Van Trinh
Anh Duc Le
Thi Phuong Hien Tran
author_facet Sy Long Pham
Anh Duc Do
Dieu Linh Ha
Mai Van Trinh
Anh Duc Le
Thi Phuong Hien Tran
author_sort Sy Long Pham
collection DOAJ
description Objective: The objective of the article is to investigate the association between FinTech literacy and the intention to become digital entrepreneurs utilizing the social cognitive career theory (SCCT). Specifically, it sheds light on how three aspects of FinTech literacy (crowdfunding, blockchain, and artificial intelligence) influence individuals’ digital entrepreneurial self-efficacy and outcome expectations. Additionally, it examines the separate and sequential mediation roles of digital entrepreneurial self-efficacy and outcome expectations in the connection between literacy in crowdfunding, blockchain, and AI and digital entrepreneurial intention. Research Design & Methods: The conceptual model was analysed using structural equation modelling with the bootstrapping method based on data from a sample of 978 university students in Vietnam. Findings: Our results revealed significant direct impacts of FinTech literacy dimensions on individuals’ self-efficacy and outcome expectations regarding digital entrepreneurship. Moreover, the mediation analysis uncovered distinct and sequential mediation roles of self-efficacy and outcome expectations in the correlation between the three components of FinTech literacy and the intention to establish digital start-ups, offering new insights into how crowdfunding, blockchain, and AI literacy drive the intention to launch digital ventures. Implications & Recommendations: This study emphasizes the importance of FinTech literacy for digital entrepreneurship. Academic programs should provide practical FinTech training, and policymakers must support FinTech literacy through policies and resources. Incubators and accelerators can integrate FinTech training to prepare entrepreneurs for the digital economy better. Contribution & Value Added: In this study, we explore the SCCT framework, offering novel theoretical insights into the psychological drivers of digital entrepreneurship. The study significantly advances the field by highlighting the importance of FinTech literacy and sets a new agenda for future research. These findings expand our theoretical understanding and provide actionable recommendations for educational institutions, policymakers, and the entrepreneurial ecosystem.
format Article
id doaj-art-6eb3f8b2d28b46e6a5c681da5ad92883
institution OA Journals
issn 2353-8821
language English
publishDate 2025-03-01
publisher Cracow University of Economics
record_format Article
series Entrepreneurial Business and Economics Review
spelling doaj-art-6eb3f8b2d28b46e6a5c681da5ad928832025-08-20T02:04:52ZengCracow University of EconomicsEntrepreneurial Business and Economics Review2353-88212025-03-0113110.15678/EBER.2025.130105The impact of FinTech literacy on digital entrepreneurial intentions: Exploring crowdfunding, blockchain, and AI through a social cognitive career theory lensSy Long Pham0https://orcid.org/0000-0002-0502-0401Anh Duc Do1https://orcid.org/0000-0002-5421-259XDieu Linh Ha2https://orcid.org/0000-0002-6978-7409Mai Van Trinh3https://orcid.org/0000-0001-8312-6538Anh Duc Le4https://orcid.org/0000-0002-2881-2049Thi Phuong Hien Tran5https://orcid.org/0009-0003-8892-9526National Economics UniversityNational Economics UniversityNational Economics UniversityNational Economics UniversityNational Economics UniversityNational Economics University Objective: The objective of the article is to investigate the association between FinTech literacy and the intention to become digital entrepreneurs utilizing the social cognitive career theory (SCCT). Specifically, it sheds light on how three aspects of FinTech literacy (crowdfunding, blockchain, and artificial intelligence) influence individuals’ digital entrepreneurial self-efficacy and outcome expectations. Additionally, it examines the separate and sequential mediation roles of digital entrepreneurial self-efficacy and outcome expectations in the connection between literacy in crowdfunding, blockchain, and AI and digital entrepreneurial intention. Research Design & Methods: The conceptual model was analysed using structural equation modelling with the bootstrapping method based on data from a sample of 978 university students in Vietnam. Findings: Our results revealed significant direct impacts of FinTech literacy dimensions on individuals’ self-efficacy and outcome expectations regarding digital entrepreneurship. Moreover, the mediation analysis uncovered distinct and sequential mediation roles of self-efficacy and outcome expectations in the correlation between the three components of FinTech literacy and the intention to establish digital start-ups, offering new insights into how crowdfunding, blockchain, and AI literacy drive the intention to launch digital ventures. Implications & Recommendations: This study emphasizes the importance of FinTech literacy for digital entrepreneurship. Academic programs should provide practical FinTech training, and policymakers must support FinTech literacy through policies and resources. Incubators and accelerators can integrate FinTech training to prepare entrepreneurs for the digital economy better. Contribution & Value Added: In this study, we explore the SCCT framework, offering novel theoretical insights into the psychological drivers of digital entrepreneurship. The study significantly advances the field by highlighting the importance of FinTech literacy and sets a new agenda for future research. These findings expand our theoretical understanding and provide actionable recommendations for educational institutions, policymakers, and the entrepreneurial ecosystem. https://eber.uek.krakow.pl/eber/article/view/2707digital entrepreneurial intentionFinTech literacycrowdfundingblockchainartificial intelligence
spellingShingle Sy Long Pham
Anh Duc Do
Dieu Linh Ha
Mai Van Trinh
Anh Duc Le
Thi Phuong Hien Tran
The impact of FinTech literacy on digital entrepreneurial intentions: Exploring crowdfunding, blockchain, and AI through a social cognitive career theory lens
Entrepreneurial Business and Economics Review
digital entrepreneurial intention
FinTech literacy
crowdfunding
blockchain
artificial intelligence
title The impact of FinTech literacy on digital entrepreneurial intentions: Exploring crowdfunding, blockchain, and AI through a social cognitive career theory lens
title_full The impact of FinTech literacy on digital entrepreneurial intentions: Exploring crowdfunding, blockchain, and AI through a social cognitive career theory lens
title_fullStr The impact of FinTech literacy on digital entrepreneurial intentions: Exploring crowdfunding, blockchain, and AI through a social cognitive career theory lens
title_full_unstemmed The impact of FinTech literacy on digital entrepreneurial intentions: Exploring crowdfunding, blockchain, and AI through a social cognitive career theory lens
title_short The impact of FinTech literacy on digital entrepreneurial intentions: Exploring crowdfunding, blockchain, and AI through a social cognitive career theory lens
title_sort impact of fintech literacy on digital entrepreneurial intentions exploring crowdfunding blockchain and ai through a social cognitive career theory lens
topic digital entrepreneurial intention
FinTech literacy
crowdfunding
blockchain
artificial intelligence
url https://eber.uek.krakow.pl/eber/article/view/2707
work_keys_str_mv AT sylongpham theimpactoffintechliteracyondigitalentrepreneurialintentionsexploringcrowdfundingblockchainandaithroughasocialcognitivecareertheorylens
AT anhducdo theimpactoffintechliteracyondigitalentrepreneurialintentionsexploringcrowdfundingblockchainandaithroughasocialcognitivecareertheorylens
AT dieulinhha theimpactoffintechliteracyondigitalentrepreneurialintentionsexploringcrowdfundingblockchainandaithroughasocialcognitivecareertheorylens
AT maivantrinh theimpactoffintechliteracyondigitalentrepreneurialintentionsexploringcrowdfundingblockchainandaithroughasocialcognitivecareertheorylens
AT anhducle theimpactoffintechliteracyondigitalentrepreneurialintentionsexploringcrowdfundingblockchainandaithroughasocialcognitivecareertheorylens
AT thiphuonghientran theimpactoffintechliteracyondigitalentrepreneurialintentionsexploringcrowdfundingblockchainandaithroughasocialcognitivecareertheorylens
AT sylongpham impactoffintechliteracyondigitalentrepreneurialintentionsexploringcrowdfundingblockchainandaithroughasocialcognitivecareertheorylens
AT anhducdo impactoffintechliteracyondigitalentrepreneurialintentionsexploringcrowdfundingblockchainandaithroughasocialcognitivecareertheorylens
AT dieulinhha impactoffintechliteracyondigitalentrepreneurialintentionsexploringcrowdfundingblockchainandaithroughasocialcognitivecareertheorylens
AT maivantrinh impactoffintechliteracyondigitalentrepreneurialintentionsexploringcrowdfundingblockchainandaithroughasocialcognitivecareertheorylens
AT anhducle impactoffintechliteracyondigitalentrepreneurialintentionsexploringcrowdfundingblockchainandaithroughasocialcognitivecareertheorylens
AT thiphuonghientran impactoffintechliteracyondigitalentrepreneurialintentionsexploringcrowdfundingblockchainandaithroughasocialcognitivecareertheorylens