THE ROLE OF INNOVATION IN BUSINESS DEVELOPMENT

A changing world and global trends are both challenges that need to be answered and chances that can be taken by creating and introducing innovations. The results of the survey among the leaders of large companies have shown that more than 80 % of them believe that innovation is the most important f...

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Main Authors: M. N. Mikhaylyuk, M. K. Ashinova, M. A. Omid Karizada
Format: Article
Language:Russian
Published: Maykop State Technological University 2020-11-01
Series:Новые технологии
Subjects:
Online Access:https://newtechology.mkgtu.ru/jour/article/view/377
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author M. N. Mikhaylyuk
M. K. Ashinova
M. A. Omid Karizada
author_facet M. N. Mikhaylyuk
M. K. Ashinova
M. A. Omid Karizada
author_sort M. N. Mikhaylyuk
collection DOAJ
description A changing world and global trends are both challenges that need to be answered and chances that can be taken by creating and introducing innovations. The results of the survey among the leaders of large companies have shown that more than 80 % of them believe that innovation is the most important factor for success, but less than 10 % are satisfied with the level of innovation development in their company or even deal with this issue [1]. This underlines the relevance of the topic of innovation.The purpose of the article is to assess success factors in the development of innovations, identify obstacles to the realization of the potential of innovations, and suggest tools for developing innovations in terms of speed and scale of transformations by evaluating the effectiveness of companies in innovation. At the same time, modern methods of scientific knowledge are used: analysis, synthesis, induction, abstraction.The article identifies success factors in the development of innovations: innovative strategy and ambitious goal-setting; the broadest search for opportunities; the availability of an appropriate organizational structure and resources – finances, personnel and skills; optimization of the system and management processes; corporate culture and motivation.The redistribution of the budget for research and development costs and the effectiveness of companies in the field of innovation have been considered. In addition, the distribution of portfolio resources by type of innovative activity, the results of which substantiate the choice of innovation tools have been studied.The study of a set of tools, the applicability of which depends on the speed and specifics of the changes has made it possible to identify typical obstacles to the realization of the innovation potential.
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spelling doaj-art-6da3bb9c82054ee5bce2167d36c17bc02025-08-20T03:37:11ZrusMaykop State Technological UniversityНовые технологии2072-09202713-00292020-11-01029710510.24411/2072-0920-2020-10210366THE ROLE OF INNOVATION IN BUSINESS DEVELOPMENTM. N. Mikhaylyuk0M. K. Ashinova1M. A. Omid Karizada2Sochi Institute (a branch) of the Federal State Autonomous Educational Institution of Higher Education «Peoples' Friendship University of Russia»FSBEI of HE «Maykop State Technological University»FSBEI of HE «Maykop State Technological University»A changing world and global trends are both challenges that need to be answered and chances that can be taken by creating and introducing innovations. The results of the survey among the leaders of large companies have shown that more than 80 % of them believe that innovation is the most important factor for success, but less than 10 % are satisfied with the level of innovation development in their company or even deal with this issue [1]. This underlines the relevance of the topic of innovation.The purpose of the article is to assess success factors in the development of innovations, identify obstacles to the realization of the potential of innovations, and suggest tools for developing innovations in terms of speed and scale of transformations by evaluating the effectiveness of companies in innovation. At the same time, modern methods of scientific knowledge are used: analysis, synthesis, induction, abstraction.The article identifies success factors in the development of innovations: innovative strategy and ambitious goal-setting; the broadest search for opportunities; the availability of an appropriate organizational structure and resources – finances, personnel and skills; optimization of the system and management processes; corporate culture and motivation.The redistribution of the budget for research and development costs and the effectiveness of companies in the field of innovation have been considered. In addition, the distribution of portfolio resources by type of innovative activity, the results of which substantiate the choice of innovation tools have been studied.The study of a set of tools, the applicability of which depends on the speed and specifics of the changes has made it possible to identify typical obstacles to the realization of the innovation potential.https://newtechology.mkgtu.ru/jour/article/view/377innovationsbusiness modelsdigitalizationinnovative companiesstartupscorporate culturebreakthrough innovationsr&daccelerator
spellingShingle M. N. Mikhaylyuk
M. K. Ashinova
M. A. Omid Karizada
THE ROLE OF INNOVATION IN BUSINESS DEVELOPMENT
Новые технологии
innovations
business models
digitalization
innovative companies
startups
corporate culture
breakthrough innovations
r&d
accelerator
title THE ROLE OF INNOVATION IN BUSINESS DEVELOPMENT
title_full THE ROLE OF INNOVATION IN BUSINESS DEVELOPMENT
title_fullStr THE ROLE OF INNOVATION IN BUSINESS DEVELOPMENT
title_full_unstemmed THE ROLE OF INNOVATION IN BUSINESS DEVELOPMENT
title_short THE ROLE OF INNOVATION IN BUSINESS DEVELOPMENT
title_sort role of innovation in business development
topic innovations
business models
digitalization
innovative companies
startups
corporate culture
breakthrough innovations
r&d
accelerator
url https://newtechology.mkgtu.ru/jour/article/view/377
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