DESARROLLO DE UN PLAN ESTRATÉGICO EN UNA INSTITUCIÓN DE SALUD QUE OFRECE SERVICIOS ONCOLÓGICOS A TRAVÉS DE UN ESTUDIO DE COMPETENCIAS

At present, the development of strategic plans cannot be based solely on the statistical data of the behaviour of thedifferent institutions, but must take into account the evolution processes that they are presenting within the sector in whichthey are interacting. Because of this, a strategic plan f...

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Bibliographic Details
Main Authors: NELSON STEVEN ROMERO ROJAS, Juan David Estrada Rodríguez, Ever Fuentes Rojas
Format: Article
Language:English
Published: Corporación Universitaria Republicana 2019-01-01
Series:Revista Ingeniería, Matemáticas y Ciencias de la Información
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Online Access:https://ojs.urepublicana.edu.co/index.php/ingenieria/article/view/505
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Summary:At present, the development of strategic plans cannot be based solely on the statistical data of the behaviour of thedifferent institutions, but must take into account the evolution processes that they are presenting within the sector in whichthey are interacting. Because of this, a strategic plan for a health entity is developed based on a competency study thataims to determine the position of services in the market as a central axis for the strategic planning of the organization.Engineering tools were used that contributed to the formulation and improvement of goals that allow leadership andpositioning in oncological entities. Finally, scenarios were generated that allowed to prioritize the strategies and obtainas result the systemic strategic plan for the management of the next four years in the Institution.
ISSN:2357-3716