Success determinants of new products launched by foreign companies in Brazil
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| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
LLC "CPC "Business Perspectives"
2012-02-01
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| Series: | Innovative Marketing |
| Online Access: | https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/4348/im_en_2011_04_Urdan.pdf |
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| _version_ | 1850045856881836032 |
|---|---|
| author | André Torres Urdan Melby Karina Zuniga Huertas |
| author_facet | André Torres Urdan Melby Karina Zuniga Huertas |
| author_sort | André Torres Urdan |
| collection | DOAJ |
| format | Article |
| id | doaj-art-6993f84ba6dd4fe2a540ab33d6e17a78 |
| institution | DOAJ |
| issn | 1814-2427 1816-6326 |
| language | English |
| publishDate | 2012-02-01 |
| publisher | LLC "CPC "Business Perspectives" |
| record_format | Article |
| series | Innovative Marketing |
| spelling | doaj-art-6993f84ba6dd4fe2a540ab33d6e17a782025-08-20T02:54:36ZengLLC "CPC "Business Perspectives"Innovative Marketing1814-24271816-63262012-02-01744348Success determinants of new products launched by foreign companies in BrazilAndré Torres UrdanMelby Karina Zuniga Huertashttps://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/4348/im_en_2011_04_Urdan.pdf |
| spellingShingle | André Torres Urdan Melby Karina Zuniga Huertas Success determinants of new products launched by foreign companies in Brazil Innovative Marketing |
| title | Success determinants of new products launched by foreign companies in Brazil |
| title_full | Success determinants of new products launched by foreign companies in Brazil |
| title_fullStr | Success determinants of new products launched by foreign companies in Brazil |
| title_full_unstemmed | Success determinants of new products launched by foreign companies in Brazil |
| title_short | Success determinants of new products launched by foreign companies in Brazil |
| title_sort | success determinants of new products launched by foreign companies in brazil |
| url | https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/4348/im_en_2011_04_Urdan.pdf |
| work_keys_str_mv | AT andretorresurdan successdeterminantsofnewproductslaunchedbyforeigncompaniesinbrazil AT melbykarinazunigahuertas successdeterminantsofnewproductslaunchedbyforeigncompaniesinbrazil |