THE ROLE OF ADVERTISING IN SHAPING CHILDREN'S PREFERENCES OF CONSUMPTION
The society of "Western civilization" is a consumer society. A special role belongs here to the media, which have become an inseparable element in the life of a modern man. Their universality, as well as rapid development have caused that they deeply penetrated various areas of social life...
Saved in:
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Trakia University
2019-06-01
|
| Series: | Trakia Journal of Sciences |
| Subjects: | |
| Online Access: | http://tru.uni-sz.bg/tsj/Vol.17,%20Suppl.2,%202019/4.pdf |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Be the first to leave a comment!