Competitive strategies of differentiation and cost minimization
The strategies of differentiation and cost minimization are oriented on reception of competitive advances in the broad range of industries/branches, that allows companies to achieve effective exceed in the industry-average indicators. Using the both strategies can bring the synergetic effect in comp...
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Main Author: | O. Mikhailov |
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Format: | Article |
Language: | Russian |
Published: |
State University of Management
2019-09-01
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Series: | Управление |
Subjects: | |
Online Access: | https://upravlenie.guu.ru/jour/article/view/219 |
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