Assessing Effect of Marketing Practice on the Business Performance of Micro and small enterprise (MSE) in shashamenne town, Ethiopia.

Abstract The main aim of this study is assessment of the effect of marketing practice on the business performance of micro and small MSE in shashemanne town, Ethiopia. In order to make the study being manageable it is necessary to define the delimitation of the study. Thus, the study were delimited...

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Bibliographic Details
Main Authors: Addisu Bekele Demie, Elia Muhammed, Nurhuseen Endris, Habtimer Mekonnen
Format: Article
Language:English
Published: Universitas Bangka Belitung, Fakultas Ekonomi 2022-02-01
Series:Integrated Journal of Business and Economics
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Online Access:https://ojs.ijbe-research.com/index.php/IJBE/article/view/413
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