Virtual Goods Recommendations in Virtual Worlds
Virtual worlds (VWs) are computer-simulated environments which allow users to create their own virtual character as an avatar. With the rapidly growing user volume in VWs, platform providers launch virtual goods in haste and stampede users to increase sales revenue. However, the rapidity of developm...
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Main Authors: | Kuan-Yu Chen, Hsiu-Yu Liao, Jyun-Hung Chen, Duen-Ren Liu |
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Format: | Article |
Language: | English |
Published: |
Wiley
2015-01-01
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Series: | The Scientific World Journal |
Online Access: | http://dx.doi.org/10.1155/2015/523174 |
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