Non-material expenses of trade enterprises
There has been increased attention lately, both in theory and in practice, directed to investigating the impact of intangible assets on company performances. In this context, the importance of intangible costs, i.e. amortization of intangible assets, is also considered. Bearing this in mind, this pa...
Saved in:
Main Authors: | Lukić Radojko, Vojteški-Kljenak Dragana, Šljivić Slavoljub |
---|---|
Format: | Article |
Language: | English |
Published: |
Visoka poslovna škola strukovnih studija Prof. dr Radomir Bojković, Kruševac
2019-01-01
|
Series: | Trendovi u Poslovanju |
Subjects: | |
Online Access: | https://scindeks-clanci.ceon.rs/data/pdf/2334-816X/2019/2334-816X1901015L.pdf |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Influence of consumer satisfaction on brand allegiance: An empirical investigation in Pakistan's safety and luxury automobile sector
by: Manzar Rehman, et al.
Published: (2025-02-01) -
Examining the communication model of customer participation and competitive business with social media based on brand in manufacturing and trading companies
by: javad mashhadizadeh, et al.
Published: (2024-12-01) -
Innovation and Brands: The Managers’ Perspective in a Multiple Case Study in a Brazilian Region
by: Rogerio Bevilacqua, et al.
Published: (2020-01-01) -
An Analysis of Brand Image Implications to Consumer-Based Brand Equity: An Evidence of A Smartphone Product
by: Intan Tenisia Prawita Sari, et al.
Published: (2024-12-01) -
The role of digital technologies in increasing the competitiveness of branded products
by: N. V. Kokoreva, et al.
Published: (2022-11-01)