Social Media, Gender and Politics: Public Perception of Female Politicians through the Facebook
Social Media is a dynamic form of communication platform that gives rapid feedback to messages posted/sent to targeted receivers. However, as much as there seems to be a fairly remarkable acceptance of females in politics, there is still an assumption that responses gotten on their social media pla...
Saved in:
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Department of General Studies, Afe Babalola University, Ado-Ekiti
2021-05-01
|
| Series: | ABUAD Journal of the Humanities-AGIDIGBO |
| Subjects: | |
| Online Access: | https://journals.abuad.edu.ng/index.php/agidigbo/article/view/631 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| _version_ | 1850196995549954048 |
|---|---|
| author | Adebisi Ogunmusire |
| author_facet | Adebisi Ogunmusire |
| author_sort | Adebisi Ogunmusire |
| collection | DOAJ |
| description |
Social Media is a dynamic form of communication platform that gives rapid feedback to messages posted/sent to targeted receivers. However, as much as there seems to be a fairly remarkable acceptance of females in politics, there is still an assumption that responses gotten on their social media platforms particularly are biased and unbalanced compared with that of their male counterpart. This work (a short field communication) evaluates the perception of messages received by or posted on the social media platforms of female politicians by the Nigerian citizens, based on responses and reactions to the social media updates and posts of these female politicians, using Facebook, as a case study. With the use of content analysis, the accounts of four selected female presidential candidates were purposively selected and analysed using Pew Institute data). The results revealed the suspected imbalance but noted an increase the citizens’ awareness of the effects of gender prejudice. It however avers that this could change with time because of the noticeable people’s sensitivity to effects of the imbalance. The study concludes that the dynamic nature of the social media goes a long way in influencing the sensitivity to the female gender.
|
| format | Article |
| id | doaj-art-5f7d7eae1c4c4a36843d4a65ef3f2291 |
| institution | OA Journals |
| issn | 3043-4475 |
| language | English |
| publishDate | 2021-05-01 |
| publisher | Department of General Studies, Afe Babalola University, Ado-Ekiti |
| record_format | Article |
| series | ABUAD Journal of the Humanities-AGIDIGBO |
| spelling | doaj-art-5f7d7eae1c4c4a36843d4a65ef3f22912025-08-20T02:13:19ZengDepartment of General Studies, Afe Babalola University, Ado-EkitiABUAD Journal of the Humanities-AGIDIGBO3043-44752021-05-019110.53982/agidigbo.2021.0901.03-jSocial Media, Gender and Politics: Public Perception of Female Politicians through the FacebookAdebisi Ogunmusire0Department of Mass Communication, Elizade University, Ilara-Mokin Social Media is a dynamic form of communication platform that gives rapid feedback to messages posted/sent to targeted receivers. However, as much as there seems to be a fairly remarkable acceptance of females in politics, there is still an assumption that responses gotten on their social media platforms particularly are biased and unbalanced compared with that of their male counterpart. This work (a short field communication) evaluates the perception of messages received by or posted on the social media platforms of female politicians by the Nigerian citizens, based on responses and reactions to the social media updates and posts of these female politicians, using Facebook, as a case study. With the use of content analysis, the accounts of four selected female presidential candidates were purposively selected and analysed using Pew Institute data). The results revealed the suspected imbalance but noted an increase the citizens’ awareness of the effects of gender prejudice. It however avers that this could change with time because of the noticeable people’s sensitivity to effects of the imbalance. The study concludes that the dynamic nature of the social media goes a long way in influencing the sensitivity to the female gender. https://journals.abuad.edu.ng/index.php/agidigbo/article/view/631FemalePoliticsSocial MediaFacebookCandidates |
| spellingShingle | Adebisi Ogunmusire Social Media, Gender and Politics: Public Perception of Female Politicians through the Facebook ABUAD Journal of the Humanities-AGIDIGBO Female Politics Social Media Candidates |
| title | Social Media, Gender and Politics: Public Perception of Female Politicians through the Facebook |
| title_full | Social Media, Gender and Politics: Public Perception of Female Politicians through the Facebook |
| title_fullStr | Social Media, Gender and Politics: Public Perception of Female Politicians through the Facebook |
| title_full_unstemmed | Social Media, Gender and Politics: Public Perception of Female Politicians through the Facebook |
| title_short | Social Media, Gender and Politics: Public Perception of Female Politicians through the Facebook |
| title_sort | social media gender and politics public perception of female politicians through the facebook |
| topic | Female Politics Social Media Candidates |
| url | https://journals.abuad.edu.ng/index.php/agidigbo/article/view/631 |
| work_keys_str_mv | AT adebisiogunmusire socialmediagenderandpoliticspublicperceptionoffemalepoliticiansthroughthefacebook |