ENHANCING COMPETITIVENESS BY APPLYING AN INTEGRATED RISK MANAGEMENT APPROACH

To maintain their competitiveness, business organizations need not only to rely on innovation, sales and good marketing. An important condition is to maintain their reputation, ensure business continuity, avoid leakage and loss of assets. This also outlines the importance of risk management. Effecti...

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Bibliographic Details
Main Author: P. Biolcheva
Format: Article
Language:English
Published: Trakia University 2019-10-01
Series:Trakia Journal of Sciences
Subjects:
Online Access:http://tru.uni-sz.bg/tsj/Volume%2017,%202019,%20Supplement%201,%20Series%20Social%20Sciences/2/za%20pe4at/34.pdf
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