Corporate Culture as a Tool for Improving University’s Competitiveness

In recent years, the terms ‘corporate/organizational culture’ and ‘ranking’ have become important reference points for the Russian system of university management and criteria for assessing the quality of higher education. However, these terms are rarely considered as interrelated, which can be expl...

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Main Authors: Irina V. Trotsuk, Daria V. Sukhoverova
Format: Article
Language:English
Published: Moscow Polytechnic University 2018-12-01
Series:Высшее образование в России
Subjects:
Online Access:https://vovr.elpub.ru/jour/article/view/1516
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author Irina V. Trotsuk
Daria V. Sukhoverova
author_facet Irina V. Trotsuk
Daria V. Sukhoverova
author_sort Irina V. Trotsuk
collection DOAJ
description In recent years, the terms ‘corporate/organizational culture’ and ‘ranking’ have become important reference points for the Russian system of university management and criteria for assessing the quality of higher education. However, these terms are rarely considered as interrelated, which can be explained mainly by the lack of studies assessing the role of corporate culture as a tool for improving universities’ positions in the international rankings. Nevertheless, the available data allow to draw some conclusions about characteristics of the corporate culture of the leaders of the world university rankings (it is a combination of the elements of market, adhocracy and clan types of organizational culture), which are not yet typical for classical Russian universities with the dominance of the elements of clan and bureaucratic/hierarchical types of corporate culture. The article presents the results of two surveys conducted in the RUDN University on the basis of CameronQuinn methodology. They revealed the framework of competing values and showed that over the past decade the share of bureaucratic/hierarchical type decreased due to an increase in the share of market and adhocracy types of culture that are typical for the leaders of world university rankings.
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series Высшее образование в России
spelling doaj-art-5bab9d64c0c24b5cbe0b26398f6b8b192025-02-01T13:14:25ZengMoscow Polytechnic UniversityВысшее образование в России0869-36172072-04592018-12-012711445410.31992/0869-3617-2018-27-11-44-541304Corporate Culture as a Tool for Improving University’s CompetitivenessIrina V. Trotsuk0Daria V. Sukhoverova1Peoples’ Friendship University of Russia (RUDN University)Peoples’ Friendship University of Russia (RUDN University)In recent years, the terms ‘corporate/organizational culture’ and ‘ranking’ have become important reference points for the Russian system of university management and criteria for assessing the quality of higher education. However, these terms are rarely considered as interrelated, which can be explained mainly by the lack of studies assessing the role of corporate culture as a tool for improving universities’ positions in the international rankings. Nevertheless, the available data allow to draw some conclusions about characteristics of the corporate culture of the leaders of the world university rankings (it is a combination of the elements of market, adhocracy and clan types of organizational culture), which are not yet typical for classical Russian universities with the dominance of the elements of clan and bureaucratic/hierarchical types of corporate culture. The article presents the results of two surveys conducted in the RUDN University on the basis of CameronQuinn methodology. They revealed the framework of competing values and showed that over the past decade the share of bureaucratic/hierarchical type decreased due to an increase in the share of market and adhocracy types of culture that are typical for the leaders of world university rankings.https://vovr.elpub.ru/jour/article/view/1516corporate cultureuniversityworld rankingcompetitivenessdiagnosticscameronquinn methodology
spellingShingle Irina V. Trotsuk
Daria V. Sukhoverova
Corporate Culture as a Tool for Improving University’s Competitiveness
Высшее образование в России
corporate culture
university
world ranking
competitiveness
diagnostics
cameronquinn methodology
title Corporate Culture as a Tool for Improving University’s Competitiveness
title_full Corporate Culture as a Tool for Improving University’s Competitiveness
title_fullStr Corporate Culture as a Tool for Improving University’s Competitiveness
title_full_unstemmed Corporate Culture as a Tool for Improving University’s Competitiveness
title_short Corporate Culture as a Tool for Improving University’s Competitiveness
title_sort corporate culture as a tool for improving university s competitiveness
topic corporate culture
university
world ranking
competitiveness
diagnostics
cameronquinn methodology
url https://vovr.elpub.ru/jour/article/view/1516
work_keys_str_mv AT irinavtrotsuk corporatecultureasatoolforimprovinguniversityscompetitiveness
AT dariavsukhoverova corporatecultureasatoolforimprovinguniversityscompetitiveness