Community Empowerment of Jatiduwur Village through Puppet Mask Performance Art Training to Improve the Creative Economy of Jatiduwur Community
Jatiduwur, a village in the northern part of Jombang district, is renowned for its Wayang Topeng art. By nurturing this art form, Jatiduwur can uplift its community spirit and promote Jombang as a guardian of cultural heritage. The focus extends beyond modernizing performances and training new talen...
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| Main Authors: | , , , , , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
CV. Srikandi Kreatif Nusantara
2024-06-01
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| Series: | Dimar |
| Subjects: | |
| Online Access: | https://ojs.srikandikreatif.my.id/index.php/dimar/article/view/8 |
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| Summary: | Jatiduwur, a village in the northern part of Jombang district, is renowned for its Wayang Topeng art. By nurturing this art form, Jatiduwur can uplift its community spirit and promote Jombang as a guardian of cultural heritage. The focus extends beyond modernizing performances and training new talent; it also includes creating marketable mask products to boost economic growth. Youth organizations and PKK members undergo training to sustain the tradition and establish a business network. Program activities encompass coordination, socialization, and four training sessions covering storyline composition, dance music innovation, souvenir crafting, and marketing strategies. Outcomes include the establishment of a Jatiduwur art studio with 37 performers, official registration, and the formation of a business group involving 17 PKK members. This initiative has not only enriched the cultural landscape but also enhanced community income through performances and merchandise sales, including t-shirts, keychains, and masks, with notable sales figures. |
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| ISSN: | 3063-170X 3062-679X |