Excellent Service in Attracting and Retaining Customers at PT BPRS Al-Washliyah Medan

Excellent service is a crucial step in attracting and retaining customers, where excellent service is providing the best service to customers in helping and meeting customer needs according to their expectations so that customers are satisfied and loyal. This article emphasizes the importance of ex...

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Main Authors: Ilaika Fauziah Abdi Hasibuan, Sri Ramadhani, Ahmad Syakir
Format: Article
Language:English
Published: Universitas KH Abdul Chalim, Prodi Ekonomi Syariah 2025-07-01
Series:Indonesian Interdisciplinary Journal of Sharia Economics
Subjects:
Online Access:https://e-journal.uac.ac.id/index.php/iijse/article/view/7054
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author Ilaika Fauziah Abdi Hasibuan
Sri Ramadhani
Ahmad Syakir
author_facet Ilaika Fauziah Abdi Hasibuan
Sri Ramadhani
Ahmad Syakir
author_sort Ilaika Fauziah Abdi Hasibuan
collection DOAJ
description Excellent service is a crucial step in attracting and retaining customers, where excellent service is providing the best service to customers in helping and meeting customer needs according to their expectations so that customers are satisfied and loyal. This article emphasizes the importance of excellent service, what services are provided by banks to attract and retain customers and what makes customers interested and stay at BPRS Al-Washliyah. This study uses a qualitative descriptive research method, namely conducting research by means of observation, interviews and other library sources in the form of books and journal publications. This study concludes that BPRS Al-Washliyah considers providing excellent service to customers very important in attracting and retaining customers and the bank applies the principle that customers are kings whose desires must be fulfilled as much as possible. BPRS Al-Washliyah offers superior products, provides pick-up services, and also provides rewards and conveniences that can make customers interested and stay as customers at BPRS Al-Washliyah.
format Article
id doaj-art-5a84cec853574eca88331a2ce2308668
institution Kabale University
issn 2621-606X
language English
publishDate 2025-07-01
publisher Universitas KH Abdul Chalim, Prodi Ekonomi Syariah
record_format Article
series Indonesian Interdisciplinary Journal of Sharia Economics
spelling doaj-art-5a84cec853574eca88331a2ce23086682025-08-20T03:31:27ZengUniversitas KH Abdul Chalim, Prodi Ekonomi SyariahIndonesian Interdisciplinary Journal of Sharia Economics2621-606X2025-07-0182Excellent Service in Attracting and Retaining Customers at PT BPRS Al-Washliyah MedanIlaika Fauziah Abdi Hasibuan0Sri Ramadhani1Ahmad Syakir2Universitas Islam Negeri Sumatera Utara, Medan, IndonesiaUniversitas Islam Negeri Sumatera Utara, Medan, IndonesiaUniversitas Islam Negeri Sumatera Utara, Medan, Indonesia Excellent service is a crucial step in attracting and retaining customers, where excellent service is providing the best service to customers in helping and meeting customer needs according to their expectations so that customers are satisfied and loyal. This article emphasizes the importance of excellent service, what services are provided by banks to attract and retain customers and what makes customers interested and stay at BPRS Al-Washliyah. This study uses a qualitative descriptive research method, namely conducting research by means of observation, interviews and other library sources in the form of books and journal publications. This study concludes that BPRS Al-Washliyah considers providing excellent service to customers very important in attracting and retaining customers and the bank applies the principle that customers are kings whose desires must be fulfilled as much as possible. BPRS Al-Washliyah offers superior products, provides pick-up services, and also provides rewards and conveniences that can make customers interested and stay as customers at BPRS Al-Washliyah. https://e-journal.uac.ac.id/index.php/iijse/article/view/7054Excellent Service, Attracting and Retaining Customers, Loyalty
spellingShingle Ilaika Fauziah Abdi Hasibuan
Sri Ramadhani
Ahmad Syakir
Excellent Service in Attracting and Retaining Customers at PT BPRS Al-Washliyah Medan
Indonesian Interdisciplinary Journal of Sharia Economics
Excellent Service, Attracting and Retaining Customers, Loyalty
title Excellent Service in Attracting and Retaining Customers at PT BPRS Al-Washliyah Medan
title_full Excellent Service in Attracting and Retaining Customers at PT BPRS Al-Washliyah Medan
title_fullStr Excellent Service in Attracting and Retaining Customers at PT BPRS Al-Washliyah Medan
title_full_unstemmed Excellent Service in Attracting and Retaining Customers at PT BPRS Al-Washliyah Medan
title_short Excellent Service in Attracting and Retaining Customers at PT BPRS Al-Washliyah Medan
title_sort excellent service in attracting and retaining customers at pt bprs al washliyah medan
topic Excellent Service, Attracting and Retaining Customers, Loyalty
url https://e-journal.uac.ac.id/index.php/iijse/article/view/7054
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AT sriramadhani excellentserviceinattractingandretainingcustomersatptbprsalwashliyahmedan
AT ahmadsyakir excellentserviceinattractingandretainingcustomersatptbprsalwashliyahmedan