Effectiveness of marketing business communications at logistics enterprises
The article is devoted to the research and features of marketing business communications at logistics enterprises. It is determined that the following business communications should be used to achieve marketing goals: increasing attention to a product or service; convincing the client to buy a produ...
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| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Zhytomyr Polytechnic State University
2023-07-01
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| Series: | Економіка, управління та адміністрування |
| Subjects: | |
| Online Access: | http://ema.ztu.edu.ua/article/view/284934 |
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