Factors Affecting Consumer Preferences and Demand for Ornamental Plants

The primary goal of this study is to assist industry participants by providing information about consumer purchasing preferences, including information about past and future expenditures on ornamental plants, plant-specific, and store-specific factors that influence purchase decisions. Additionally...

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Main Author: Hayk Khachatryan
Format: Article
Language:English
Published: The University of Florida George A. Smathers Libraries 2014-02-01
Series:EDIS
Subjects:
Online Access:https://journals.flvc.org/edis/article/view/131415
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author Hayk Khachatryan
author_facet Hayk Khachatryan
author_sort Hayk Khachatryan
collection DOAJ
description The primary goal of this study is to assist industry participants by providing information about consumer purchasing preferences, including information about past and future expenditures on ornamental plants, plant-specific, and store-specific factors that influence purchase decisions. Additionally, the study sought to determine whether providing consumers with information about the health and well-being, environmental, and economic benefits of ornamental plants had any effects on consumer preferences for ornamental plants. The main results of the survey are briefly summarized below. This 5-page fact sheet was written by Hayk Khachatryan and Hee Jung Choi, and published by the UF Department of Food and Resource Economics, February 2014. FE938/FE938: Factors Affecting Consumer Preferences and Demand for Ornamental Plants (ufl.edu)
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institution Kabale University
issn 2576-0009
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publisher The University of Florida George A. Smathers Libraries
record_format Article
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spelling doaj-art-5800516e47a1467ca43cc5124d768ebb2025-02-08T06:01:55ZengThe University of Florida George A. Smathers LibrariesEDIS2576-00092014-02-0120141Factors Affecting Consumer Preferences and Demand for Ornamental PlantsHayk Khachatryan0University of Florida The primary goal of this study is to assist industry participants by providing information about consumer purchasing preferences, including information about past and future expenditures on ornamental plants, plant-specific, and store-specific factors that influence purchase decisions. Additionally, the study sought to determine whether providing consumers with information about the health and well-being, environmental, and economic benefits of ornamental plants had any effects on consumer preferences for ornamental plants. The main results of the survey are briefly summarized below. This 5-page fact sheet was written by Hayk Khachatryan and Hee Jung Choi, and published by the UF Department of Food and Resource Economics, February 2014. FE938/FE938: Factors Affecting Consumer Preferences and Demand for Ornamental Plants (ufl.edu) https://journals.flvc.org/edis/article/view/131415FE938
spellingShingle Hayk Khachatryan
Factors Affecting Consumer Preferences and Demand for Ornamental Plants
EDIS
FE938
title Factors Affecting Consumer Preferences and Demand for Ornamental Plants
title_full Factors Affecting Consumer Preferences and Demand for Ornamental Plants
title_fullStr Factors Affecting Consumer Preferences and Demand for Ornamental Plants
title_full_unstemmed Factors Affecting Consumer Preferences and Demand for Ornamental Plants
title_short Factors Affecting Consumer Preferences and Demand for Ornamental Plants
title_sort factors affecting consumer preferences and demand for ornamental plants
topic FE938
url https://journals.flvc.org/edis/article/view/131415
work_keys_str_mv AT haykkhachatryan factorsaffectingconsumerpreferencesanddemandforornamentalplants