Ecological Purchases Made by Managers in Hotel Industry. An Approach of the Main Determining Factors

Lately, there has been an intensification of the concern for environmental protection and development of an ecological attitude and behaviour among the operators in tourism industry. Consequently, ecological purchases have become important components in establishing hotel environmental strategies...

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Main Authors: Mirela Ştefănică, Ana Iolanda Vodă, Rodica Cristina Butnaru, Gina Ionela Butnaru, Mircea Gabriel Chiriţa
Format: Article
Language:English
Published: Editura ASE 2020-02-01
Series:Amfiteatru Economic
Subjects:
Online Access:https://www.amfiteatrueconomic.ro/temp/Article_2877.pdf
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author Mirela Ştefănică
Ana Iolanda Vodă
Rodica Cristina Butnaru
Gina Ionela Butnaru
Mircea Gabriel Chiriţa
author_facet Mirela Ştefănică
Ana Iolanda Vodă
Rodica Cristina Butnaru
Gina Ionela Butnaru
Mircea Gabriel Chiriţa
author_sort Mirela Ştefănică
collection DOAJ
description Lately, there has been an intensification of the concern for environmental protection and development of an ecological attitude and behaviour among the operators in tourism industry. Consequently, ecological purchases have become important components in establishing hotel environmental strategies and in the customers’ consumption behaviour. Most of the researchers present this very attitude of the customers regarding the green products and their intention to buy them. The present research approaches ecological purchases from the hotel managers’ perspective, by analysing the relationships among them, and the environmental attitude, environmental problems, and the benefits motivating the managers to make ecological purchases in 92 hotels in Romania. In this research we used the frequency analysis, scale reliability, and multiple linear regression analysis (the method of the least squares). The data were analysed with the help of STATA program, and the results support the research hypotheses, showing that the influence of the environmental attitude and of the economic benefits on ecological purchases is important. The results show a significant and positive relationship among the ecological purchases, the environmental attitude, and the associated benefits. In addition, the study identifies a negative relationship between the ecological purchases and the environmental concern. Furthermore, hotel classification has a negative influence on the ecological purchases made by their managers. The implications, limits, and future lines of research are also mentioned in this study
format Article
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institution OA Journals
issn 1582-9146
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language English
publishDate 2020-02-01
publisher Editura ASE
record_format Article
series Amfiteatru Economic
spelling doaj-art-57ed3241ae3a4d86a0db8dab40be1b4a2025-08-20T01:57:28ZengEditura ASEAmfiteatru Economic1582-91462247-91042020-02-012253577010.24818/EA/2019/53/57Ecological Purchases Made by Managers in Hotel Industry. An Approach of the Main Determining FactorsMirela Ştefănică0Ana Iolanda Vodă1Rodica Cristina Butnaru2Gina Ionela Butnaru 3Mircea Gabriel Chiriţa4Alexandru Ioan Cuza University of Iaşi, RomaniaAlexandru Ioan Cuza University of Iaşi, Romania University of Quebec at Montreal, CanadaAlexandru Ioan Cuza University of Iaşi, RomaniaUniversity of Quebec at Rimouski, CanadaLately, there has been an intensification of the concern for environmental protection and development of an ecological attitude and behaviour among the operators in tourism industry. Consequently, ecological purchases have become important components in establishing hotel environmental strategies and in the customers’ consumption behaviour. Most of the researchers present this very attitude of the customers regarding the green products and their intention to buy them. The present research approaches ecological purchases from the hotel managers’ perspective, by analysing the relationships among them, and the environmental attitude, environmental problems, and the benefits motivating the managers to make ecological purchases in 92 hotels in Romania. In this research we used the frequency analysis, scale reliability, and multiple linear regression analysis (the method of the least squares). The data were analysed with the help of STATA program, and the results support the research hypotheses, showing that the influence of the environmental attitude and of the economic benefits on ecological purchases is important. The results show a significant and positive relationship among the ecological purchases, the environmental attitude, and the associated benefits. In addition, the study identifies a negative relationship between the ecological purchases and the environmental concern. Furthermore, hotel classification has a negative influence on the ecological purchases made by their managers. The implications, limits, and future lines of research are also mentioned in this studyhttps://www.amfiteatrueconomic.ro/temp/Article_2877.pdfecological purchasesenvironmental attitudeenvironmental problemseconomic benefitshotel businessromania
spellingShingle Mirela Ştefănică
Ana Iolanda Vodă
Rodica Cristina Butnaru
Gina Ionela Butnaru
Mircea Gabriel Chiriţa
Ecological Purchases Made by Managers in Hotel Industry. An Approach of the Main Determining Factors
Amfiteatru Economic
ecological purchases
environmental attitude
environmental problems
economic benefits
hotel business
romania
title Ecological Purchases Made by Managers in Hotel Industry. An Approach of the Main Determining Factors
title_full Ecological Purchases Made by Managers in Hotel Industry. An Approach of the Main Determining Factors
title_fullStr Ecological Purchases Made by Managers in Hotel Industry. An Approach of the Main Determining Factors
title_full_unstemmed Ecological Purchases Made by Managers in Hotel Industry. An Approach of the Main Determining Factors
title_short Ecological Purchases Made by Managers in Hotel Industry. An Approach of the Main Determining Factors
title_sort ecological purchases made by managers in hotel industry an approach of the main determining factors
topic ecological purchases
environmental attitude
environmental problems
economic benefits
hotel business
romania
url https://www.amfiteatrueconomic.ro/temp/Article_2877.pdf
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AT ginaionelabutnaru ecologicalpurchasesmadebymanagersinhotelindustryanapproachofthemaindeterminingfactors
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