Forgotten Livelihood Heritage: An Uncertainty Identity-Theory Analysis of the Re(de)generation Process Among Floating Market Traders' Children in South Kalimantan

The floating markets of South Kalimantan, a vital piece of cultural heritage and economic icon, are at risk of extinction due to modernization and the declining interest of the Gen Z children of acil jukung (floating market traders) in continuing the tradition. This research addresses the critical i...

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Main Authors: Amalia Fitriyana, Ellya Nur Awwalin, Nur Zahidatus Salma, Muhammad Abdan Shadiqi, Zerlinda Rezkika Lestari Putri
Format: Article
Language:Indonesian
Published: Universitas Gadjah Mada 2024-12-01
Series:Jurnal Psikologi
Online Access:https://jurnal.ugm.ac.id/jpsi/article/view/101333
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author Amalia Fitriyana
Ellya Nur Awwalin
Nur Zahidatus Salma
Muhammad Abdan Shadiqi
Zerlinda Rezkika Lestari Putri
author_facet Amalia Fitriyana
Ellya Nur Awwalin
Nur Zahidatus Salma
Muhammad Abdan Shadiqi
Zerlinda Rezkika Lestari Putri
author_sort Amalia Fitriyana
collection DOAJ
description The floating markets of South Kalimantan, a vital piece of cultural heritage and economic icon, are at risk of extinction due to modernization and the declining interest of the Gen Z children of acil jukung (floating market traders) in continuing the tradition. This research addresses the critical issue of regeneration barriers through the lens of uncertainty-identity theory, exploring why younger generations are reluctant to sustain this livelihood. Using a qualitative case study approach, data were collected through observations, semi-structured interviews, and focus group discussions with nine Gen Z participants (six female and three male) from the Lok Baintan and Muara Kuin floating markets. The findings identify three primary obstacles: income uncertainty, environmental unpredictability, and a perceived mismatch between the profession and Gen Z's aspirations, often accompanied by feelings of shame. Despite these challenges, participants expressed pride in their parents' roles and proposed innovations, such as diversifying merchandise, enhancing boat aesthetics, utilizing social media for promotion, and forming a community of traders. This study highlights the psychological and social dynamics behind regeneration challenges while offering actionable strategies to preserve the cultural and economic sustainability of floating markets.
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id doaj-art-559d09fc83844019b4b5e882a1a07ae9
institution DOAJ
issn 0215-8884
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language Indonesian
publishDate 2024-12-01
publisher Universitas Gadjah Mada
record_format Article
series Jurnal Psikologi
spelling doaj-art-559d09fc83844019b4b5e882a1a07ae92025-08-20T02:51:14ZindUniversitas Gadjah MadaJurnal Psikologi0215-88842460-867X2024-12-0151310.22146/jpsi.10133336964Forgotten Livelihood Heritage: An Uncertainty Identity-Theory Analysis of the Re(de)generation Process Among Floating Market Traders' Children in South KalimantanAmalia Fitriyana0Ellya Nur Awwalin1Nur Zahidatus Salma2Muhammad Abdan Shadiqi3Zerlinda Rezkika Lestari Putri4Psychology Program Study, Faculty of Medicine and Health Science, Lambung Mangkurat UniversityPsychology Program Study, Faculty of Medicine and Health Science, Lambung Mangkurat UniversityPsychology Program Study, Faculty of Medicine and Health Science, Lambung Mangkurat UniversityPsychology Program Study, Faculty of Medicine and Health Science, Lambung Mangkurat UniversityManchester Institute of Education, University of ManchesterThe floating markets of South Kalimantan, a vital piece of cultural heritage and economic icon, are at risk of extinction due to modernization and the declining interest of the Gen Z children of acil jukung (floating market traders) in continuing the tradition. This research addresses the critical issue of regeneration barriers through the lens of uncertainty-identity theory, exploring why younger generations are reluctant to sustain this livelihood. Using a qualitative case study approach, data were collected through observations, semi-structured interviews, and focus group discussions with nine Gen Z participants (six female and three male) from the Lok Baintan and Muara Kuin floating markets. The findings identify three primary obstacles: income uncertainty, environmental unpredictability, and a perceived mismatch between the profession and Gen Z's aspirations, often accompanied by feelings of shame. Despite these challenges, participants expressed pride in their parents' roles and proposed innovations, such as diversifying merchandise, enhancing boat aesthetics, utilizing social media for promotion, and forming a community of traders. This study highlights the psychological and social dynamics behind regeneration challenges while offering actionable strategies to preserve the cultural and economic sustainability of floating markets.https://jurnal.ugm.ac.id/jpsi/article/view/101333
spellingShingle Amalia Fitriyana
Ellya Nur Awwalin
Nur Zahidatus Salma
Muhammad Abdan Shadiqi
Zerlinda Rezkika Lestari Putri
Forgotten Livelihood Heritage: An Uncertainty Identity-Theory Analysis of the Re(de)generation Process Among Floating Market Traders' Children in South Kalimantan
Jurnal Psikologi
title Forgotten Livelihood Heritage: An Uncertainty Identity-Theory Analysis of the Re(de)generation Process Among Floating Market Traders' Children in South Kalimantan
title_full Forgotten Livelihood Heritage: An Uncertainty Identity-Theory Analysis of the Re(de)generation Process Among Floating Market Traders' Children in South Kalimantan
title_fullStr Forgotten Livelihood Heritage: An Uncertainty Identity-Theory Analysis of the Re(de)generation Process Among Floating Market Traders' Children in South Kalimantan
title_full_unstemmed Forgotten Livelihood Heritage: An Uncertainty Identity-Theory Analysis of the Re(de)generation Process Among Floating Market Traders' Children in South Kalimantan
title_short Forgotten Livelihood Heritage: An Uncertainty Identity-Theory Analysis of the Re(de)generation Process Among Floating Market Traders' Children in South Kalimantan
title_sort forgotten livelihood heritage an uncertainty identity theory analysis of the re de generation process among floating market traders children in south kalimantan
url https://jurnal.ugm.ac.id/jpsi/article/view/101333
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