Underestimating calorie content when healthy foods are present: an averaging effect or a reference-dependent anchoring effect?

<h4>Objective</h4>Previous studies have shown that estimations of the calorie content of an unhealthy main meal food tend to be lower when the food is shown alongside a healthy item (e.g. fruit or vegetables) than when shown alone. This effect has been called the negative calorie illusio...

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Bibliographic Details
Main Authors: Suzanna E Forwood, Amy Ahern, Gareth J Hollands, Paul C Fletcher, Theresa M Marteau
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2013-01-01
Series:PLoS ONE
Online Access:https://journals.plos.org/plosone/article/file?id=10.1371/journal.pone.0071475&type=printable
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