Application of machine learning techniques for churn prediction in the telecom business
The telecom business generates a significant amount of data on a daily basis due to its massive client base. Acquiring a fresh client base is more expensive than retaining existing customers, whereas churn refers to customers transitioning from one company to another within a specified timeframe. Te...
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| Main Authors: | , , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Elsevier
2024-12-01
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| Series: | Results in Engineering |
| Subjects: | |
| Online Access: | http://www.sciencedirect.com/science/article/pii/S2590123024014208 |
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