THE IMPACT OF ARTIFICIAL INTELLIGENCE ON ENHANCING THE TRAVEL EXPERIENCE FOR TOURISTS: AN ANALYSIS OF SUCCESSFUL MODELS
The pace of adopting artificial intelligence (AI) is accelerating across various fields, and the travel and tourism sector is one of the most benefited from this technology. This article reviews the impacts of AI on the development of travel and tourism experiences, focusing on four model countries:...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Bucharest University of Economic Studies
2025-05-01
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| Series: | Business Excellence and Management |
| Subjects: | |
| Online Access: | https://beman.ase.ro/special_issue_5/1.pdf |
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