Normalizing the illegal: public perceptions of vote-buying in West Bandung Regency and its democratic consequences

Generally, illegal activities are taboo to discuss, let alone perform. But does vote-buying carry the same stigma, or is it instead normalized as part of election tradition? This research investigates how the public perceives vote-buying practices and its impact on democracy, using a case study of W...

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Main Authors: Yusa Djuyandi, Kiki Pratama Nugraha, Agus Sugiharto, Mohamad Hafifi Jamri, Abdul Rauf Ridzuan
Format: Article
Language:English
Published: Frontiers Media S.A. 2025-08-01
Series:Frontiers in Political Science
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Online Access:https://www.frontiersin.org/articles/10.3389/fpos.2025.1630335/full
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author Yusa Djuyandi
Kiki Pratama Nugraha
Agus Sugiharto
Mohamad Hafifi Jamri
Abdul Rauf Ridzuan
author_facet Yusa Djuyandi
Kiki Pratama Nugraha
Agus Sugiharto
Mohamad Hafifi Jamri
Abdul Rauf Ridzuan
author_sort Yusa Djuyandi
collection DOAJ
description Generally, illegal activities are taboo to discuss, let alone perform. But does vote-buying carry the same stigma, or is it instead normalized as part of election tradition? This research investigates how the public perceives vote-buying practices and its impact on democracy, using a case study of West Bandung Regency, Indonesia. A quantitative survey was conducted on 1,200 respondents from November 10th to 14th, 2024, approximately 2 weeks before the 2024 Regional Elections (Pilkada). The findings reveal that vote-buying, despite its illegality, is not heavily stigmatized in the public eye. Nearly half of the respondents rationalized the practice in elections, and almost all of these respondents expressed willingness to accept money from candidates. Interestingly, a majority of those willing to accept money still stated they would vote according to their conscience—not the will of the vote “buyer”—in the secrecy of the polling booth. Furthermore, respondents tended to be responsive to the amount of money offered: the larger the sum, the more likely they were to comply with the payer's wishes—vice versa. These findings make a significant theoretical contribution by demonstrating that vote-buying, while widely considered wrong both legally and morally, nonetheless enjoys a high level of social acceptance. However, they contrast with traditional reciprocity theory, which assumes vote-buying functions like a transaction for goods/services; here, money does not always translate directly into votes, as voters still wish to vote according to their conscience. Practically, this research urges policymakers to address vote-buying systemically. It also criticizes previous solutions proven ineffective and suggests potential best solutions.
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spelling doaj-art-503ecec95edf46d29c3ef3a1de4fff272025-08-20T02:56:29ZengFrontiers Media S.A.Frontiers in Political Science2673-31452025-08-01710.3389/fpos.2025.16303351630335Normalizing the illegal: public perceptions of vote-buying in West Bandung Regency and its democratic consequencesYusa Djuyandi0Kiki Pratama Nugraha1Agus Sugiharto2Mohamad Hafifi Jamri3Abdul Rauf Ridzuan4Department of Political Science, Padjadjaran University, Bandung, IndonesiaPolsight Indonesia, Bandung, IndonesiaDepartment of Politics and Government Science, Diponegoro University, Semarang, IndonesiaFaculty of Communication and Media Studies, Universiti Teknologi MARA (UiTM), Shah Alam, MalaysiaFaculty of Communication and Media Studies, Universiti Teknologi MARA (UiTM), Shah Alam, MalaysiaGenerally, illegal activities are taboo to discuss, let alone perform. But does vote-buying carry the same stigma, or is it instead normalized as part of election tradition? This research investigates how the public perceives vote-buying practices and its impact on democracy, using a case study of West Bandung Regency, Indonesia. A quantitative survey was conducted on 1,200 respondents from November 10th to 14th, 2024, approximately 2 weeks before the 2024 Regional Elections (Pilkada). The findings reveal that vote-buying, despite its illegality, is not heavily stigmatized in the public eye. Nearly half of the respondents rationalized the practice in elections, and almost all of these respondents expressed willingness to accept money from candidates. Interestingly, a majority of those willing to accept money still stated they would vote according to their conscience—not the will of the vote “buyer”—in the secrecy of the polling booth. Furthermore, respondents tended to be responsive to the amount of money offered: the larger the sum, the more likely they were to comply with the payer's wishes—vice versa. These findings make a significant theoretical contribution by demonstrating that vote-buying, while widely considered wrong both legally and morally, nonetheless enjoys a high level of social acceptance. However, they contrast with traditional reciprocity theory, which assumes vote-buying functions like a transaction for goods/services; here, money does not always translate directly into votes, as voters still wish to vote according to their conscience. Practically, this research urges policymakers to address vote-buying systemically. It also criticizes previous solutions proven ineffective and suggests potential best solutions.https://www.frontiersin.org/articles/10.3389/fpos.2025.1630335/fullvote-buyingmoney politicsclientelismpublic perceptionelections
spellingShingle Yusa Djuyandi
Kiki Pratama Nugraha
Agus Sugiharto
Mohamad Hafifi Jamri
Abdul Rauf Ridzuan
Normalizing the illegal: public perceptions of vote-buying in West Bandung Regency and its democratic consequences
Frontiers in Political Science
vote-buying
money politics
clientelism
public perception
elections
title Normalizing the illegal: public perceptions of vote-buying in West Bandung Regency and its democratic consequences
title_full Normalizing the illegal: public perceptions of vote-buying in West Bandung Regency and its democratic consequences
title_fullStr Normalizing the illegal: public perceptions of vote-buying in West Bandung Regency and its democratic consequences
title_full_unstemmed Normalizing the illegal: public perceptions of vote-buying in West Bandung Regency and its democratic consequences
title_short Normalizing the illegal: public perceptions of vote-buying in West Bandung Regency and its democratic consequences
title_sort normalizing the illegal public perceptions of vote buying in west bandung regency and its democratic consequences
topic vote-buying
money politics
clientelism
public perception
elections
url https://www.frontiersin.org/articles/10.3389/fpos.2025.1630335/full
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