Management of digital business transformation
The article analyzes the importance of digital transformation as an integral part of modern business and the role of effective change management in its implementation. Digital transformation is radically changing traditional business models, creating new opportunities for growth, adapting to rapid t...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
V. N. Karazin Kharkiv National University
2025-04-01
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| Series: | Фінансово-кредитні системи: перспективи розвитку. |
| Subjects: | |
| Online Access: | https://periodicals.karazin.ua/fcs/article/view/26377 |
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| _version_ | 1849744265131851776 |
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| author | Maksym Babenko Tetyana Novikova Olena Khrystoforova Timur Malafieiev |
| author_facet | Maksym Babenko Tetyana Novikova Olena Khrystoforova Timur Malafieiev |
| author_sort | Maksym Babenko |
| collection | DOAJ |
| description | The article analyzes the importance of digital transformation as an integral part of modern business and the role of effective change management in its implementation. Digital transformation is radically changing traditional business models, creating new opportunities for growth, adapting to rapid technological change, and securing competitive advantages in the digital economy. The success of such transformations largely depends on change management, which helps organizations to smoothly integrate innovations, adapt staff to new approaches, and maintain corporate culture. The article discusses in detail the main aspects of digital transformation, including the impact of digital technologies on business efficiency, increasing customer focus and process optimization. The article highlights modern approaches to change management, such as creating leadership teams, staff training, developing digital skills, and implementing analytical solutions. Examples of successful cases of digital strategies implementation are provided, which demonstrate the positive impact of transformation initiatives on the market positions of companies. |
| format | Article |
| id | doaj-art-500771d2b91148ab861a1e33e82d90ca |
| institution | DOAJ |
| issn | 2786-4995 2786-5002 |
| language | English |
| publishDate | 2025-04-01 |
| publisher | V. N. Karazin Kharkiv National University |
| record_format | Article |
| series | Фінансово-кредитні системи: перспективи розвитку. |
| spelling | doaj-art-500771d2b91148ab861a1e33e82d90ca2025-08-20T03:20:58ZengV. N. Karazin Kharkiv National UniversityФінансово-кредитні системи: перспективи розвитку.2786-49952786-50022025-04-0111615016310.26565/2786-4995-2025-1-1226377Management of digital business transformationMaksym Babenko0Tetyana Novikova1Olena Khrystoforova2Timur Malafieiev3V. N. Karazin Kharkiv National UniversityV. N. Karazin Kharkiv National UniversityV. N. Karazin Kharkiv National UniversityV. N. Karazin Kharkiv National UniversityThe article analyzes the importance of digital transformation as an integral part of modern business and the role of effective change management in its implementation. Digital transformation is radically changing traditional business models, creating new opportunities for growth, adapting to rapid technological change, and securing competitive advantages in the digital economy. The success of such transformations largely depends on change management, which helps organizations to smoothly integrate innovations, adapt staff to new approaches, and maintain corporate culture. The article discusses in detail the main aspects of digital transformation, including the impact of digital technologies on business efficiency, increasing customer focus and process optimization. The article highlights modern approaches to change management, such as creating leadership teams, staff training, developing digital skills, and implementing analytical solutions. Examples of successful cases of digital strategies implementation are provided, which demonstrate the positive impact of transformation initiatives on the market positions of companies.https://periodicals.karazin.ua/fcs/article/view/26377digital transformationinnovationdigital technologiescustomer experiencecultural changeartificial intelligencedata analyticsblockchaininternet of things (iot)production efficiencyleadershiporganization adaptationstaff trainingchange management |
| spellingShingle | Maksym Babenko Tetyana Novikova Olena Khrystoforova Timur Malafieiev Management of digital business transformation Фінансово-кредитні системи: перспективи розвитку. digital transformation innovation digital technologies customer experience cultural change artificial intelligence data analytics blockchain internet of things (iot) production efficiency leadership organization adaptation staff training change management |
| title | Management of digital business transformation |
| title_full | Management of digital business transformation |
| title_fullStr | Management of digital business transformation |
| title_full_unstemmed | Management of digital business transformation |
| title_short | Management of digital business transformation |
| title_sort | management of digital business transformation |
| topic | digital transformation innovation digital technologies customer experience cultural change artificial intelligence data analytics blockchain internet of things (iot) production efficiency leadership organization adaptation staff training change management |
| url | https://periodicals.karazin.ua/fcs/article/view/26377 |
| work_keys_str_mv | AT maksymbabenko managementofdigitalbusinesstransformation AT tetyananovikova managementofdigitalbusinesstransformation AT olenakhrystoforova managementofdigitalbusinesstransformation AT timurmalafieiev managementofdigitalbusinesstransformation |