APA (7th ed.) Citation

Fang, L. B., Cheng, T., Yang, H., & Duan, Y. Capturing brand loyalty through customer relationship management: Exploring the roles of customer brand engagement and psychological contracts from a dual perspective. Springer Nature.

Chicago Style (17th ed.) Citation

Fang, Lingzhi Brian, Tan Cheng, Heng Yang, and Yajing Duan. Capturing Brand Loyalty Through Customer Relationship Management: Exploring the Roles of Customer Brand Engagement and Psychological Contracts from a Dual Perspective. Springer Nature.

MLA (9th ed.) Citation

Fang, Lingzhi Brian, et al. Capturing Brand Loyalty Through Customer Relationship Management: Exploring the Roles of Customer Brand Engagement and Psychological Contracts from a Dual Perspective. Springer Nature.