Exploring brain tourism discourse in the tourism and hospitality sector: reawakening research in neurotourism
Purpose – This study aims to conduct a thorough and systematic evaluation of the literature in tourism and hospitality to explore the latest advancements and innovative technologies that are reshaping personalized services within the realm of neurotourism. Methodology/Design/Approach - Data for t...
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| Main Authors: | Emeka Ndaguba, Cina Van Zyl |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Faculty of tourism and hospitality management
2025-07-01
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| Series: | Tourism and Hospitality Management |
| Subjects: | |
| Online Access: | https://thm.fthm.hr/images/issues/vol31no2/3_Ndaguba_Van_Zyl |
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