PREDATORY PRICING PRACTICES IN TIKTOK SHOP IN THE STUDY OF ISLAMIC LAW

Predatory pricing is another term for the practice of setting extremely low prices with the aim of forcing competitors out of business or forcing them to close their doors because they can no longer compete. Techniques such as cutting prices well below market prices to attract a large number of cust...

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Main Authors: Anti Anfaul Lisani, Moch. Farich Alfani
Format: Article
Language:English
Published: Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LP2M) Universitas Ibrahimy 2024-12-01
Series:Lisan Al-Hal: Jurnal Pengembangan Pemikiran dan Kebudayaan
Subjects:
Online Access:https://journal.ibrahimy.ac.id/index.php/lisanalhal/article/view/5457
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author Anti Anfaul Lisani
Moch. Farich Alfani
author_facet Anti Anfaul Lisani
Moch. Farich Alfani
author_sort Anti Anfaul Lisani
collection DOAJ
description Predatory pricing is another term for the practice of setting extremely low prices with the aim of forcing competitors out of business or forcing them to close their doors because they can no longer compete. Techniques such as cutting prices well below market prices to attract a large number of customers, but eventually, prices return to normal. This study examines how predatory pricing is viewed under Islamic law. This research consists of a literature study, which involves looking at resources related to the research subject, and library research, which involves surveying library materials to collect data using documentation procedures. The fundamental ideals and guiding concepts of Islamic business ethics, Tazkiyah, Khilafah, tauhid, and Ihsan, have been applied to the analysis process. Therefore, buying and selling in a manner that deviates from these guidelines is contrary to Islamic economics, mashlahah al-ummah, ethical theory, and Maqashid Sharia and fails to fulfil the intended objectives of economic law.
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publishDate 2024-12-01
publisher Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LP2M) Universitas Ibrahimy
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series Lisan Al-Hal: Jurnal Pengembangan Pemikiran dan Kebudayaan
spelling doaj-art-4f6eb920b92140eaa6e630c292077dcf2025-08-20T02:01:19ZengLembaga Penelitian dan Pengabdian Kepada Masyarakat (LP2M) Universitas IbrahimyLisan Al-Hal: Jurnal Pengembangan Pemikiran dan Kebudayaan1693-32302502-36672024-12-0118221422510.35316/lisanalhal.v18i2.214-2253838PREDATORY PRICING PRACTICES IN TIKTOK SHOP IN THE STUDY OF ISLAMIC LAWAnti Anfaul Lisani0Moch. Farich Alfani1Hukum Ekonomi Syariah, Universitas Islam Negeri (UIN) Profesor Kiai Haji Saifudin Zuhri, Jawa Tengah 53126, IndonesiaPendidikan Guru Madrasah Ibtidaiyah, Universitas Islam Negeri (UIN) Sunan Kalijaga Yogyakarta, Yogyakarta 55281, IndonesiaPredatory pricing is another term for the practice of setting extremely low prices with the aim of forcing competitors out of business or forcing them to close their doors because they can no longer compete. Techniques such as cutting prices well below market prices to attract a large number of customers, but eventually, prices return to normal. This study examines how predatory pricing is viewed under Islamic law. This research consists of a literature study, which involves looking at resources related to the research subject, and library research, which involves surveying library materials to collect data using documentation procedures. The fundamental ideals and guiding concepts of Islamic business ethics, Tazkiyah, Khilafah, tauhid, and Ihsan, have been applied to the analysis process. Therefore, buying and selling in a manner that deviates from these guidelines is contrary to Islamic economics, mashlahah al-ummah, ethical theory, and Maqashid Sharia and fails to fulfil the intended objectives of economic law.https://journal.ibrahimy.ac.id/index.php/lisanalhal/article/view/5457islamic lawpredatory pricingtiktok shop
spellingShingle Anti Anfaul Lisani
Moch. Farich Alfani
PREDATORY PRICING PRACTICES IN TIKTOK SHOP IN THE STUDY OF ISLAMIC LAW
Lisan Al-Hal: Jurnal Pengembangan Pemikiran dan Kebudayaan
islamic law
predatory pricing
tiktok shop
title PREDATORY PRICING PRACTICES IN TIKTOK SHOP IN THE STUDY OF ISLAMIC LAW
title_full PREDATORY PRICING PRACTICES IN TIKTOK SHOP IN THE STUDY OF ISLAMIC LAW
title_fullStr PREDATORY PRICING PRACTICES IN TIKTOK SHOP IN THE STUDY OF ISLAMIC LAW
title_full_unstemmed PREDATORY PRICING PRACTICES IN TIKTOK SHOP IN THE STUDY OF ISLAMIC LAW
title_short PREDATORY PRICING PRACTICES IN TIKTOK SHOP IN THE STUDY OF ISLAMIC LAW
title_sort predatory pricing practices in tiktok shop in the study of islamic law
topic islamic law
predatory pricing
tiktok shop
url https://journal.ibrahimy.ac.id/index.php/lisanalhal/article/view/5457
work_keys_str_mv AT antianfaullisani predatorypricingpracticesintiktokshopinthestudyofislamiclaw
AT mochfarichalfani predatorypricingpracticesintiktokshopinthestudyofislamiclaw