Identifying Sociodemographic Disparities in Negative Cancer Beliefs and Health-Information-Seeking Attitudes Among Oregonians

Background Beliefs and perceptions about cancer risks and accessibility of health information play an important role in influencing cancer screening behaviors and various health outcomes. However, these beliefs and attitudes are not well understood, especially across different racial and socioeconom...

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Main Authors: Sophie Feng, Jian Li PhD, Jessica Currier PhD, Paige E. Farris MSW, Thomas Sellers PhD, Jackilen Shannon PhD, Zhenzhen Zhang PhD
Format: Article
Language:English
Published: SAGE Publishing 2025-07-01
Series:Cancer Control
Online Access:https://doi.org/10.1177/10732748251361300
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author Sophie Feng
Jian Li PhD
Jessica Currier PhD
Paige E. Farris MSW
Thomas Sellers PhD
Jackilen Shannon PhD
Zhenzhen Zhang PhD
author_facet Sophie Feng
Jian Li PhD
Jessica Currier PhD
Paige E. Farris MSW
Thomas Sellers PhD
Jackilen Shannon PhD
Zhenzhen Zhang PhD
author_sort Sophie Feng
collection DOAJ
description Background Beliefs and perceptions about cancer risks and accessibility of health information play an important role in influencing cancer screening behaviors and various health outcomes. However, these beliefs and attitudes are not well understood, especially across different racial and socioeconomic groups. The aim of this study was to identify sociodemographic factors associated with cancer risk perceptions and health-information-seeking attitudes among adults. Methods This study utilized data from the Understanding Cancer in Oregon (UCanOR) project, which administered a 47-item cross-sectional survey to capture sociodemographic and behavioral information. Participants were recruited through area-based random sampling and public convenience sampling across Oregon. Multivariable generalized linear and logistic regression analyses were used to evaluate attitudes towards cancer risk and accessing health information. Results The study included a total of 1357 respondents [mean age of 50.0 (SD = 17.8)], primarily Non-Hispanic White (87.3%), followed by Asians/Pacific Islanders (8.4%), Hispanic White (3.5%), and Black (0.8%). Compared to Non-Hispanic Whites, Asians/Pacific Islanders were 2.5 times more likely to believe cancer is caused by behavior or lifestyle, 2.8 times more likely to agree that there is little one can do to prevent cancer, and 1.6 times more likely to associate cancer with death. Conclusion Asians/Pacific Islanders were more likely to agree with statements expressing frustration and distrust towards cancer beliefs and health information searches. Future community outreach efforts should consider tailoring the message to their target audiences. Understanding and addressing the underlying reasons for these negative perceptions is crucial for developing effective education and health promotion strategies.
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spelling doaj-art-4e8a553c685143b7bf6628834df609dd2025-08-20T02:45:06ZengSAGE PublishingCancer Control1526-23592025-07-013210.1177/10732748251361300Identifying Sociodemographic Disparities in Negative Cancer Beliefs and Health-Information-Seeking Attitudes Among OregoniansSophie FengJian Li PhDJessica Currier PhDPaige E. Farris MSWThomas Sellers PhDJackilen Shannon PhDZhenzhen Zhang PhDBackground Beliefs and perceptions about cancer risks and accessibility of health information play an important role in influencing cancer screening behaviors and various health outcomes. However, these beliefs and attitudes are not well understood, especially across different racial and socioeconomic groups. The aim of this study was to identify sociodemographic factors associated with cancer risk perceptions and health-information-seeking attitudes among adults. Methods This study utilized data from the Understanding Cancer in Oregon (UCanOR) project, which administered a 47-item cross-sectional survey to capture sociodemographic and behavioral information. Participants were recruited through area-based random sampling and public convenience sampling across Oregon. Multivariable generalized linear and logistic regression analyses were used to evaluate attitudes towards cancer risk and accessing health information. Results The study included a total of 1357 respondents [mean age of 50.0 (SD = 17.8)], primarily Non-Hispanic White (87.3%), followed by Asians/Pacific Islanders (8.4%), Hispanic White (3.5%), and Black (0.8%). Compared to Non-Hispanic Whites, Asians/Pacific Islanders were 2.5 times more likely to believe cancer is caused by behavior or lifestyle, 2.8 times more likely to agree that there is little one can do to prevent cancer, and 1.6 times more likely to associate cancer with death. Conclusion Asians/Pacific Islanders were more likely to agree with statements expressing frustration and distrust towards cancer beliefs and health information searches. Future community outreach efforts should consider tailoring the message to their target audiences. Understanding and addressing the underlying reasons for these negative perceptions is crucial for developing effective education and health promotion strategies.https://doi.org/10.1177/10732748251361300
spellingShingle Sophie Feng
Jian Li PhD
Jessica Currier PhD
Paige E. Farris MSW
Thomas Sellers PhD
Jackilen Shannon PhD
Zhenzhen Zhang PhD
Identifying Sociodemographic Disparities in Negative Cancer Beliefs and Health-Information-Seeking Attitudes Among Oregonians
Cancer Control
title Identifying Sociodemographic Disparities in Negative Cancer Beliefs and Health-Information-Seeking Attitudes Among Oregonians
title_full Identifying Sociodemographic Disparities in Negative Cancer Beliefs and Health-Information-Seeking Attitudes Among Oregonians
title_fullStr Identifying Sociodemographic Disparities in Negative Cancer Beliefs and Health-Information-Seeking Attitudes Among Oregonians
title_full_unstemmed Identifying Sociodemographic Disparities in Negative Cancer Beliefs and Health-Information-Seeking Attitudes Among Oregonians
title_short Identifying Sociodemographic Disparities in Negative Cancer Beliefs and Health-Information-Seeking Attitudes Among Oregonians
title_sort identifying sociodemographic disparities in negative cancer beliefs and health information seeking attitudes among oregonians
url https://doi.org/10.1177/10732748251361300
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