CSR BENCHMARKING IN THE ROMANIAN BUSINESS AND ACADEMIC SECTOR OF CLUJ-NAPOCA REGION

The challenge of the present article was to create an index or otherwise a database of CSR contributions that can be quantified and which should clarify the position of a company on the ladder of CSR, and also would enhance the comparability of efforts undertaken by socially responsible companies an...

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Main Authors: Alexandra GOGOZAN, Marinela GHEREŞ
Format: Article
Language:English
Published: Universitaria Press Craiova 2012-01-01
Series:Management & Marketing
Subjects:
Online Access:http://www.mnmk.ro/documents/2012-first/7_12_1_12_FFF.pdf
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author Alexandra GOGOZAN
Marinela GHEREŞ
author_facet Alexandra GOGOZAN
Marinela GHEREŞ
author_sort Alexandra GOGOZAN
collection DOAJ
description The challenge of the present article was to create an index or otherwise a database of CSR contributions that can be quantified and which should clarify the position of a company on the ladder of CSR, and also would enhance the comparability of efforts undertaken by socially responsible companies an institutions. 22 CSR aspects were taken into consideration concerning the interests of the banking sector, the commercial and academic sector, from Cluj-Napoca region, Romania. The benchmarking analysis took into consideration CSR aspects such as economical, environmental and social sustainability, the three pillars of sustainable development. The CSR aspects referred to all the stakeholders involved in those three sectors: employees, suppliers, costumers, community, shareholders and competitors.
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series Management & Marketing
spelling doaj-art-4e29162c1dcf400392405d707f73568b2025-08-20T02:38:46ZengUniversitaria Press CraiovaManagement & Marketing1841-24162012-01-01X17997CSR BENCHMARKING IN THE ROMANIAN BUSINESS AND ACADEMIC SECTOR OF CLUJ-NAPOCA REGIONAlexandra GOGOZANMarinela GHEREŞThe challenge of the present article was to create an index or otherwise a database of CSR contributions that can be quantified and which should clarify the position of a company on the ladder of CSR, and also would enhance the comparability of efforts undertaken by socially responsible companies an institutions. 22 CSR aspects were taken into consideration concerning the interests of the banking sector, the commercial and academic sector, from Cluj-Napoca region, Romania. The benchmarking analysis took into consideration CSR aspects such as economical, environmental and social sustainability, the three pillars of sustainable development. The CSR aspects referred to all the stakeholders involved in those three sectors: employees, suppliers, costumers, community, shareholders and competitors.http://www.mnmk.ro/documents/2012-first/7_12_1_12_FFF.pdfbenchmarkingsustainable developmentmanagement strategycorporate social responsibility
spellingShingle Alexandra GOGOZAN
Marinela GHEREŞ
CSR BENCHMARKING IN THE ROMANIAN BUSINESS AND ACADEMIC SECTOR OF CLUJ-NAPOCA REGION
Management & Marketing
benchmarking
sustainable development
management strategy
corporate social responsibility
title CSR BENCHMARKING IN THE ROMANIAN BUSINESS AND ACADEMIC SECTOR OF CLUJ-NAPOCA REGION
title_full CSR BENCHMARKING IN THE ROMANIAN BUSINESS AND ACADEMIC SECTOR OF CLUJ-NAPOCA REGION
title_fullStr CSR BENCHMARKING IN THE ROMANIAN BUSINESS AND ACADEMIC SECTOR OF CLUJ-NAPOCA REGION
title_full_unstemmed CSR BENCHMARKING IN THE ROMANIAN BUSINESS AND ACADEMIC SECTOR OF CLUJ-NAPOCA REGION
title_short CSR BENCHMARKING IN THE ROMANIAN BUSINESS AND ACADEMIC SECTOR OF CLUJ-NAPOCA REGION
title_sort csr benchmarking in the romanian business and academic sector of cluj napoca region
topic benchmarking
sustainable development
management strategy
corporate social responsibility
url http://www.mnmk.ro/documents/2012-first/7_12_1_12_FFF.pdf
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