THE IMPACT OF ENTREPRENEURIAL ACTIVITIES IN UNIVERSITIES ON THEIR REPUTATION

This article analyzes how university entrepreneurial activities impact the reputation of the institution. Higher education has seen an increase in the number of entrepreneurial initiatives such as the creation of startup incubators, industry partnerships, innovation centers as well as the provision...

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Main Authors: Cristina-Claudia PATRICHE, Silviu-Florin RAȚĂ
Format: Article
Language:English
Published: Bucharest University of Economic Studies 2024-12-01
Series:Business Excellence and Management
Subjects:
Online Access:https://beman.ase.ro/no144/2.pdf
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author Cristina-Claudia PATRICHE
Silviu-Florin RAȚĂ
author_facet Cristina-Claudia PATRICHE
Silviu-Florin RAȚĂ
author_sort Cristina-Claudia PATRICHE
collection DOAJ
description This article analyzes how university entrepreneurial activities impact the reputation of the institution. Higher education has seen an increase in the number of entrepreneurial initiatives such as the creation of startup incubators, industry partnerships, innovation centers as well as the provision of various entrepreneurial education programs. The purpose of this article is to assess how these initiatives affect the public perception of universities as well as their reputation. In order to produce this article, an analytical methodology was used in order to examine data on research activities conducted at universities, student enrollment at these universities as well as university rankings. Strong entrepreneurial ecosystems and a higher university reputation are positively correlated, according to the findings, which also emphasize the importance of stronger links with industry players, higher visibility and improved student satisfaction. The research offers suggestions for developing an innovative entrepreneurial culture on campus and explores the strategic ramifications for universities looking to enhance their reputation by promoting entrepreneurial activities.
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publishDate 2024-12-01
publisher Bucharest University of Economic Studies
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series Business Excellence and Management
spelling doaj-art-4dc2258ffdbc4cac8035924b7d6d73222025-08-20T01:47:29ZengBucharest University of Economic StudiesBusiness Excellence and Management2248-13542668-92192024-12-01144213510.24818/beman/2024.14.4-02THE IMPACT OF ENTREPRENEURIAL ACTIVITIES IN UNIVERSITIES ON THEIR REPUTATIONCristina-Claudia PATRICHE0Silviu-Florin RAȚĂ1Dunarea de Jos University of GalatiDunarea de Jos University of GalatiThis article analyzes how university entrepreneurial activities impact the reputation of the institution. Higher education has seen an increase in the number of entrepreneurial initiatives such as the creation of startup incubators, industry partnerships, innovation centers as well as the provision of various entrepreneurial education programs. The purpose of this article is to assess how these initiatives affect the public perception of universities as well as their reputation. In order to produce this article, an analytical methodology was used in order to examine data on research activities conducted at universities, student enrollment at these universities as well as university rankings. Strong entrepreneurial ecosystems and a higher university reputation are positively correlated, according to the findings, which also emphasize the importance of stronger links with industry players, higher visibility and improved student satisfaction. The research offers suggestions for developing an innovative entrepreneurial culture on campus and explores the strategic ramifications for universities looking to enhance their reputation by promoting entrepreneurial activities.https://beman.ase.ro/no144/2.pdfentrepreneurshipreputationstartup incubatorsstudentsuniversity
spellingShingle Cristina-Claudia PATRICHE
Silviu-Florin RAȚĂ
THE IMPACT OF ENTREPRENEURIAL ACTIVITIES IN UNIVERSITIES ON THEIR REPUTATION
Business Excellence and Management
entrepreneurship
reputation
startup incubators
students
university
title THE IMPACT OF ENTREPRENEURIAL ACTIVITIES IN UNIVERSITIES ON THEIR REPUTATION
title_full THE IMPACT OF ENTREPRENEURIAL ACTIVITIES IN UNIVERSITIES ON THEIR REPUTATION
title_fullStr THE IMPACT OF ENTREPRENEURIAL ACTIVITIES IN UNIVERSITIES ON THEIR REPUTATION
title_full_unstemmed THE IMPACT OF ENTREPRENEURIAL ACTIVITIES IN UNIVERSITIES ON THEIR REPUTATION
title_short THE IMPACT OF ENTREPRENEURIAL ACTIVITIES IN UNIVERSITIES ON THEIR REPUTATION
title_sort impact of entrepreneurial activities in universities on their reputation
topic entrepreneurship
reputation
startup incubators
students
university
url https://beman.ase.ro/no144/2.pdf
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