Relationship marketing: old wine in a new bottle?
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| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
LLC "CPC "Business Perspectives"
2011-03-01
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| Series: | Innovative Marketing |
| Online Access: | https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/3892/im_en_2011_01_C.Brito.pdf |
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| _version_ | 1850153101332316160 |
|---|---|
| author | Carlos Brito |
| author_facet | Carlos Brito |
| author_sort | Carlos Brito |
| collection | DOAJ |
| format | Article |
| id | doaj-art-4c617d9e5ae447dfb1544ff428a03fa3 |
| institution | OA Journals |
| issn | 1814-2427 1816-6326 |
| language | English |
| publishDate | 2011-03-01 |
| publisher | LLC "CPC "Business Perspectives" |
| record_format | Article |
| series | Innovative Marketing |
| spelling | doaj-art-4c617d9e5ae447dfb1544ff428a03fa32025-08-20T02:25:48ZengLLC "CPC "Business Perspectives"Innovative Marketing1814-24271816-63262011-03-01713892Relationship marketing: old wine in a new bottle?Carlos Britohttps://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/3892/im_en_2011_01_C.Brito.pdf |
| spellingShingle | Carlos Brito Relationship marketing: old wine in a new bottle? Innovative Marketing |
| title | Relationship marketing: old wine in a new bottle? |
| title_full | Relationship marketing: old wine in a new bottle? |
| title_fullStr | Relationship marketing: old wine in a new bottle? |
| title_full_unstemmed | Relationship marketing: old wine in a new bottle? |
| title_short | Relationship marketing: old wine in a new bottle? |
| title_sort | relationship marketing old wine in a new bottle |
| url | https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/3892/im_en_2011_01_C.Brito.pdf |
| work_keys_str_mv | AT carlosbrito relationshipmarketingoldwineinanewbottle |