Identifying the impact of stakeholder and top management support on shaping environmental innovation, green product development, and environmental performance in Brazil and Portugal's plastics industry

Goal: This paper aims to identify the influence of stakeholders and top management support on environmental innovation strategy, green product innovation, and environmental performance in the context of the plastics industry of Brazil and Portugal. Methodology/approach: For the research, a survey...

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Bibliographic Details
Main Authors: Marcelo Curth, Alzira Maria Ascensão Marques, Ítalo José de Medeiros Dantas
Format: Article
Language:English
Published: Universidade Federal de Santa Catarina 2024-11-01
Series:Revista de Ciências da Administração : RCA
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Online Access:https://periodicos.ufsc.br/index.php/adm/article/view/97177
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