‘My Roman Empire’: From Flashmob to Idiomatic Expression

The semantic and historical analysis of the expression ‘moya Rimskaya imperiya’ [‘my Roman Empire’] is relevant in the context of neologism studies. The novelty of the research lies in the unique opportunity to observe the real-time formation of a linguistic unit in live communication. It is reporte...

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Main Author: E. V. Leontyeva
Format: Article
Language:Russian
Published: Tsentr nauchnykh i obrazovatelnykh proektov 2024-04-01
Series:Научный диалог
Subjects:
Online Access:https://www.nauka-dialog.ru/jour/article/view/5279
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author E. V. Leontyeva
author_facet E. V. Leontyeva
author_sort E. V. Leontyeva
collection DOAJ
description The semantic and historical analysis of the expression ‘moya Rimskaya imperiya’ [‘my Roman Empire’] is relevant in the context of neologism studies. The novelty of the research lies in the unique opportunity to observe the real-time formation of a linguistic unit in live communication. It is reported that in 2023, expressions formatted as elaborate sentences containing the stable construction ‘moya Rimskaya imperiya’ [‘my Roman Empire’] gained popularity in the Russian-speaking segment of youth internet communication, signifying ‘the subject of my constant memories, reflections, experiences, and thoughts’. The article reconstructs the history of the expression’s emergence, emphasizing that it cannot be considered a result of calquing since there was no situation of translating a linguistic unit from another linguistic-cultural context. The origin of the expression stems from a survey conducted by a blogger from Sweden, which spontaneously evolved into a flashmob format among internet users. The internationalization of the experiment led to the emergence of an experimental narrative in Russian linguistic culture, rather than individual words or phrases. The stages of transforming the verbal part of the experimental communication narrative into a stable expression are outlined. It is argued that due to the openness of the internet space and blogosphere, a new phenomenon of calquing emerges — calquing of the entire process of idiomatic expression formation, not just its form or meaning.
format Article
id doaj-art-47c3a649fbec4104b92f8ee5ac10ea18
institution Kabale University
issn 2225-756X
2227-1295
language Russian
publishDate 2024-04-01
publisher Tsentr nauchnykh i obrazovatelnykh proektov
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series Научный диалог
spelling doaj-art-47c3a649fbec4104b92f8ee5ac10ea182025-08-25T18:13:32ZrusTsentr nauchnykh i obrazovatelnykh proektovНаучный диалог2225-756X2227-12952024-04-01133315310.24224/2227-1295-2024-13-3-31-532702‘My Roman Empire’: From Flashmob to Idiomatic ExpressionE. V. Leontyeva0Ural Federal University named after the first President of Russia B. N. YeltsinThe semantic and historical analysis of the expression ‘moya Rimskaya imperiya’ [‘my Roman Empire’] is relevant in the context of neologism studies. The novelty of the research lies in the unique opportunity to observe the real-time formation of a linguistic unit in live communication. It is reported that in 2023, expressions formatted as elaborate sentences containing the stable construction ‘moya Rimskaya imperiya’ [‘my Roman Empire’] gained popularity in the Russian-speaking segment of youth internet communication, signifying ‘the subject of my constant memories, reflections, experiences, and thoughts’. The article reconstructs the history of the expression’s emergence, emphasizing that it cannot be considered a result of calquing since there was no situation of translating a linguistic unit from another linguistic-cultural context. The origin of the expression stems from a survey conducted by a blogger from Sweden, which spontaneously evolved into a flashmob format among internet users. The internationalization of the experiment led to the emergence of an experimental narrative in Russian linguistic culture, rather than individual words or phrases. The stages of transforming the verbal part of the experimental communication narrative into a stable expression are outlined. It is argued that due to the openness of the internet space and blogosphere, a new phenomenon of calquing emerges — calquing of the entire process of idiomatic expression formation, not just its form or meaning.https://www.nauka-dialog.ru/jour/article/view/5279flashmobinternet memesocial networkscalquingword formation
spellingShingle E. V. Leontyeva
‘My Roman Empire’: From Flashmob to Idiomatic Expression
Научный диалог
flashmob
internet meme
social networks
calquing
word formation
title ‘My Roman Empire’: From Flashmob to Idiomatic Expression
title_full ‘My Roman Empire’: From Flashmob to Idiomatic Expression
title_fullStr ‘My Roman Empire’: From Flashmob to Idiomatic Expression
title_full_unstemmed ‘My Roman Empire’: From Flashmob to Idiomatic Expression
title_short ‘My Roman Empire’: From Flashmob to Idiomatic Expression
title_sort my roman empire from flashmob to idiomatic expression
topic flashmob
internet meme
social networks
calquing
word formation
url https://www.nauka-dialog.ru/jour/article/view/5279
work_keys_str_mv AT evleontyeva myromanempirefromflashmobtoidiomaticexpression