Travel blogging as a modern innovative tool for the development of tourism and excursion activities

The article is devoted to the analysis of such a modern tool for promoting a tourism product and the overall development of tourism activities as travel blogging The article emphasizes the basic concepts and features of travel blogging. The article describes the world and Ukrainian experience of tr...

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Main Authors: Z. Prykhodko, V. Yavorska, Yu. Urash, V. Sokolovskiy
Format: Article
Language:English
Published: Kazimierz Wielki University 2025-03-01
Series:Journal of Education, Health and Sport
Subjects:
Online Access:https://apcz.umk.pl/JEHS/article/view/60638
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author Z. Prykhodko
V. Yavorska
Yu. Urash
V. Sokolovskiy
author_facet Z. Prykhodko
V. Yavorska
Yu. Urash
V. Sokolovskiy
author_sort Z. Prykhodko
collection DOAJ
description The article is devoted to the analysis of such a modern tool for promoting a tourism product and the overall development of tourism activities as travel blogging The article emphasizes the basic concepts and features of travel blogging. The article describes the world and Ukrainian experience of travel blogging development and leading travel bloggers who are becoming key players in digitalization and start-up projects in the field of tourism and hospitality.
format Article
id doaj-art-442ee13d4fe34ccfad142f262f74d1c4
institution OA Journals
issn 2391-8306
language English
publishDate 2025-03-01
publisher Kazimierz Wielki University
record_format Article
series Journal of Education, Health and Sport
spelling doaj-art-442ee13d4fe34ccfad142f262f74d1c42025-08-20T01:56:01ZengKazimierz Wielki UniversityJournal of Education, Health and Sport2391-83062025-03-017910.12775/JEHS.2025.79.60638Travel blogging as a modern innovative tool for the development of tourism and excursion activitiesZ. Prykhodko0V. Yavorska1Yu. Urash2V. Sokolovskiy3Odesa I. I. Mechnikov National UniversityOdesa I. I. Mechnikov National UniversityOdesa I. I. Mechnikov National UniversityOdesa I. I. Mechnikov National University The article is devoted to the analysis of such a modern tool for promoting a tourism product and the overall development of tourism activities as travel blogging The article emphasizes the basic concepts and features of travel blogging. The article describes the world and Ukrainian experience of travel blogging development and leading travel bloggers who are becoming key players in digitalization and start-up projects in the field of tourism and hospitality. https://apcz.umk.pl/JEHS/article/view/60638innovative tooltourism activitiestravel bloggingtravel blogtravel bloggerinfluencer marketing
spellingShingle Z. Prykhodko
V. Yavorska
Yu. Urash
V. Sokolovskiy
Travel blogging as a modern innovative tool for the development of tourism and excursion activities
Journal of Education, Health and Sport
innovative tool
tourism activities
travel blogging
travel blog
travel blogger
influencer marketing
title Travel blogging as a modern innovative tool for the development of tourism and excursion activities
title_full Travel blogging as a modern innovative tool for the development of tourism and excursion activities
title_fullStr Travel blogging as a modern innovative tool for the development of tourism and excursion activities
title_full_unstemmed Travel blogging as a modern innovative tool for the development of tourism and excursion activities
title_short Travel blogging as a modern innovative tool for the development of tourism and excursion activities
title_sort travel blogging as a modern innovative tool for the development of tourism and excursion activities
topic innovative tool
tourism activities
travel blogging
travel blog
travel blogger
influencer marketing
url https://apcz.umk.pl/JEHS/article/view/60638
work_keys_str_mv AT zprykhodko travelbloggingasamoderninnovativetoolforthedevelopmentoftourismandexcursionactivities
AT vyavorska travelbloggingasamoderninnovativetoolforthedevelopmentoftourismandexcursionactivities
AT yuurash travelbloggingasamoderninnovativetoolforthedevelopmentoftourismandexcursionactivities
AT vsokolovskiy travelbloggingasamoderninnovativetoolforthedevelopmentoftourismandexcursionactivities