Cross-Border Travel Behavior Analysis of Hong Kong-Zhuhai-Macao Bridge Using MXL-BMA Model
The Hong Kong-Zhuhai-Macao Bridge (HZMB) is an important transportation facility connecting Hong Kong, Zhuhai, and Macao. Thus, analyzing the characteristics of cross-border behavior becomes crucial for enhancing the smart travel experience of the HZMB. Discrete choice models (e.g., logit models) ar...
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Format: | Article |
Language: | English |
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Wiley
2023-01-01
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Series: | Journal of Advanced Transportation |
Online Access: | http://dx.doi.org/10.1155/2023/6690346 |
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author | Yajie Zou Wanbing Han Bo Lin Bing Wu Linbo Li Shubo Wu Malik Muneeb Abid |
author_facet | Yajie Zou Wanbing Han Bo Lin Bing Wu Linbo Li Shubo Wu Malik Muneeb Abid |
author_sort | Yajie Zou |
collection | DOAJ |
description | The Hong Kong-Zhuhai-Macao Bridge (HZMB) is an important transportation facility connecting Hong Kong, Zhuhai, and Macao. Thus, analyzing the characteristics of cross-border behavior becomes crucial for enhancing the smart travel experience of the HZMB. Discrete choice models (e.g., logit models) are commonly used to describe travel mode choice behavior. Multinomial logit (MNL) is subjected to the independence of irrelevant alternatives (IIA) assumption. Nested logit (NL) model does not consider the heterogeneity of travel individuals. Mixed logit (MXL) model can overcome the above limitations, but it may neglect model uncertainty. Therefore, a Bayesian model averaging (BMA) approach is applied to model travel mode choice behavior considering using revealed preference/stated preference (RP/SP) fusion data collected by questionnaires online. A structural equation model (SEM) is adopted to explore the potential relationship between latent variables, and two travel modes (i.e., cross-border bus and cross-border private car) are selected to analyze the cross-border travel mode choice of the HZMB. The results reveal that the MXL-BMA approach can better explain the cross-border travel mode choice behavior. And the transportation modes arriving and departing the HZMB have a significant impact on the travel mode choice of the HZMB. The findings of this study can provide suggestions for designing personalized travel services for travelers across the HZMB. |
format | Article |
id | doaj-art-4008134d126e4274ac915c173354235f |
institution | Kabale University |
issn | 2042-3195 |
language | English |
publishDate | 2023-01-01 |
publisher | Wiley |
record_format | Article |
series | Journal of Advanced Transportation |
spelling | doaj-art-4008134d126e4274ac915c173354235f2025-02-03T06:45:02ZengWileyJournal of Advanced Transportation2042-31952023-01-01202310.1155/2023/6690346Cross-Border Travel Behavior Analysis of Hong Kong-Zhuhai-Macao Bridge Using MXL-BMA ModelYajie Zou0Wanbing Han1Bo Lin2Bing Wu3Linbo Li4Shubo Wu5Malik Muneeb Abid6Key Laboratory of Road and Traffic Engineering of Ministry of EducationKey Laboratory of Road and Traffic Engineering of Ministry of EducationShanghai Municipal Engineering Design Institute (Group) Co., Ltd.Key Laboratory of Road and Traffic Engineering of Ministry of EducationKey Laboratory of Road and Traffic Engineering of Ministry of EducationKey Laboratory of Road and Traffic Engineering of Ministry of EducationDepartment of Civil EngineeringThe Hong Kong-Zhuhai-Macao Bridge (HZMB) is an important transportation facility connecting Hong Kong, Zhuhai, and Macao. Thus, analyzing the characteristics of cross-border behavior becomes crucial for enhancing the smart travel experience of the HZMB. Discrete choice models (e.g., logit models) are commonly used to describe travel mode choice behavior. Multinomial logit (MNL) is subjected to the independence of irrelevant alternatives (IIA) assumption. Nested logit (NL) model does not consider the heterogeneity of travel individuals. Mixed logit (MXL) model can overcome the above limitations, but it may neglect model uncertainty. Therefore, a Bayesian model averaging (BMA) approach is applied to model travel mode choice behavior considering using revealed preference/stated preference (RP/SP) fusion data collected by questionnaires online. A structural equation model (SEM) is adopted to explore the potential relationship between latent variables, and two travel modes (i.e., cross-border bus and cross-border private car) are selected to analyze the cross-border travel mode choice of the HZMB. The results reveal that the MXL-BMA approach can better explain the cross-border travel mode choice behavior. And the transportation modes arriving and departing the HZMB have a significant impact on the travel mode choice of the HZMB. The findings of this study can provide suggestions for designing personalized travel services for travelers across the HZMB.http://dx.doi.org/10.1155/2023/6690346 |
spellingShingle | Yajie Zou Wanbing Han Bo Lin Bing Wu Linbo Li Shubo Wu Malik Muneeb Abid Cross-Border Travel Behavior Analysis of Hong Kong-Zhuhai-Macao Bridge Using MXL-BMA Model Journal of Advanced Transportation |
title | Cross-Border Travel Behavior Analysis of Hong Kong-Zhuhai-Macao Bridge Using MXL-BMA Model |
title_full | Cross-Border Travel Behavior Analysis of Hong Kong-Zhuhai-Macao Bridge Using MXL-BMA Model |
title_fullStr | Cross-Border Travel Behavior Analysis of Hong Kong-Zhuhai-Macao Bridge Using MXL-BMA Model |
title_full_unstemmed | Cross-Border Travel Behavior Analysis of Hong Kong-Zhuhai-Macao Bridge Using MXL-BMA Model |
title_short | Cross-Border Travel Behavior Analysis of Hong Kong-Zhuhai-Macao Bridge Using MXL-BMA Model |
title_sort | cross border travel behavior analysis of hong kong zhuhai macao bridge using mxl bma model |
url | http://dx.doi.org/10.1155/2023/6690346 |
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