Explicating transcendental factors for viable digital business: Towards an explanatory model for digital start-up emergence

Digital start-ups leverage the power of large datasets, cloud computing, and digital technology-driven platforms to maintain a competitive edge in the entrepreneurial landscape. As a result, digital technology is a crucial tool for creating successful digital businesses. However, our knowledge of th...

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Main Author: Emmanuel Okoro Ajah
Format: Article
Language:English
Published: Elsevier 2025-06-01
Series:Digital Business
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Online Access:http://www.sciencedirect.com/science/article/pii/S2666954424000280
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author Emmanuel Okoro Ajah
author_facet Emmanuel Okoro Ajah
author_sort Emmanuel Okoro Ajah
collection DOAJ
description Digital start-ups leverage the power of large datasets, cloud computing, and digital technology-driven platforms to maintain a competitive edge in the entrepreneurial landscape. As a result, digital technology is a crucial tool for creating successful digital businesses. However, our knowledge of the causal interplay in digital start-up development remains limited as current literature contains few studies that focus on conceptualising and theorising the emergence of digital start-ups. Some scholars emphasise the need for new empirical research to theoretically deepen our understanding of the factors contributing to digital start-up emergence. In response, this study adopts liminality theory, enactment theory, and technology affordance theory to explain the underlying factors that drive the emergence of digital start-ups. The researcher uses a critical realist single case study methodology to explore various narratives of digital start-up founders within Nigeria's digital start-up ecosystem. The findings of this study identify the underlying mechanisms activated by digital platform boundary resources and the surrounding environmental structures and conditions. These mechanisms are integral to the events that lead to the formation of a digital start-up. The study advances the literature on digital business by developing a mechanisms-based theoretical model that outlines structures, enabling conditions, and generative mechanisms as transcendental factors. Ultimately, this study offers a detailed account of how digital platforms can facilitate digital business development. Notably, the mechanisms-based model is unique in its adaptability to different environmental circumstances and allows for flexible interpretation. This quality provides a foundation for empirical validation across various contexts, ensuring analytical generalisation.
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spelling doaj-art-3f90cea6f7234311968dc1d09b4c64432025-08-20T03:18:34ZengElsevierDigital Business2666-95442025-06-015110010010.1016/j.digbus.2024.100100Explicating transcendental factors for viable digital business: Towards an explanatory model for digital start-up emergenceEmmanuel Okoro Ajah0Information Systems Department, School of IT& Computing, American University of Nigeria, Yola, NigeriaDigital start-ups leverage the power of large datasets, cloud computing, and digital technology-driven platforms to maintain a competitive edge in the entrepreneurial landscape. As a result, digital technology is a crucial tool for creating successful digital businesses. However, our knowledge of the causal interplay in digital start-up development remains limited as current literature contains few studies that focus on conceptualising and theorising the emergence of digital start-ups. Some scholars emphasise the need for new empirical research to theoretically deepen our understanding of the factors contributing to digital start-up emergence. In response, this study adopts liminality theory, enactment theory, and technology affordance theory to explain the underlying factors that drive the emergence of digital start-ups. The researcher uses a critical realist single case study methodology to explore various narratives of digital start-up founders within Nigeria's digital start-up ecosystem. The findings of this study identify the underlying mechanisms activated by digital platform boundary resources and the surrounding environmental structures and conditions. These mechanisms are integral to the events that lead to the formation of a digital start-up. The study advances the literature on digital business by developing a mechanisms-based theoretical model that outlines structures, enabling conditions, and generative mechanisms as transcendental factors. Ultimately, this study offers a detailed account of how digital platforms can facilitate digital business development. Notably, the mechanisms-based model is unique in its adaptability to different environmental circumstances and allows for flexible interpretation. This quality provides a foundation for empirical validation across various contexts, ensuring analytical generalisation.http://www.sciencedirect.com/science/article/pii/S2666954424000280Digital entrepreneurshipDigital start-upDigital start-up pivotingBusiness modelCrowdsourcing and crowdfundingDigital business
spellingShingle Emmanuel Okoro Ajah
Explicating transcendental factors for viable digital business: Towards an explanatory model for digital start-up emergence
Digital Business
Digital entrepreneurship
Digital start-up
Digital start-up pivoting
Business model
Crowdsourcing and crowdfunding
Digital business
title Explicating transcendental factors for viable digital business: Towards an explanatory model for digital start-up emergence
title_full Explicating transcendental factors for viable digital business: Towards an explanatory model for digital start-up emergence
title_fullStr Explicating transcendental factors for viable digital business: Towards an explanatory model for digital start-up emergence
title_full_unstemmed Explicating transcendental factors for viable digital business: Towards an explanatory model for digital start-up emergence
title_short Explicating transcendental factors for viable digital business: Towards an explanatory model for digital start-up emergence
title_sort explicating transcendental factors for viable digital business towards an explanatory model for digital start up emergence
topic Digital entrepreneurship
Digital start-up
Digital start-up pivoting
Business model
Crowdsourcing and crowdfunding
Digital business
url http://www.sciencedirect.com/science/article/pii/S2666954424000280
work_keys_str_mv AT emmanuelokoroajah explicatingtranscendentalfactorsforviabledigitalbusinesstowardsanexplanatorymodelfordigitalstartupemergence