Optimization model: the innovation and future of e-ecotourism for sustainability

Purpose – This study aims to find a dynamic model in an effort to optimize tourism performance in ecotourism destinations. The model structure is built based on competitive performance in geographic areas and the application of ecotourism elements that are integrated with big data innovation through...

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Main Authors: Fauziah Eddyono, Dudung Darusman, Ujang Sumarwan, Tutut Sunarminto
Format: Article
Language:English
Published: Emerald Publishing 2025-04-01
Series:Journal of Tourism Futures
Subjects:
Online Access:https://www.emerald.com/insight/content/doi/10.1108/JTF-03-2021-0067/full/pdf
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author Fauziah Eddyono
Dudung Darusman
Ujang Sumarwan
Tutut Sunarminto
author_facet Fauziah Eddyono
Dudung Darusman
Ujang Sumarwan
Tutut Sunarminto
author_sort Fauziah Eddyono
collection DOAJ
description Purpose – This study aims to find a dynamic model in an effort to optimize tourism performance in ecotourism destinations. The model structure is built based on competitive performance in geographic areas and the application of ecotourism elements that are integrated with big data innovation through artificial intelligence technology. Design/methodology/approach – Data analysis is performed through dynamic system modeling. Simulations are carried out in three models: First, existing simulation models. Second, Scenario 1 is carried out by utilizing a causal loop through innovation of big data-based artificial intelligence technology to ecotourism elements. Third, Scenario 2 is carried out by utilizing a causal loop through big data-based artificial intelligence technology on aspects of ecotourism elements and destination competitiveness. Findings – This study provides empirical insight into the competitiveness performance of destinations and the performance of implementing ecotourism elements if integrated with big data innovations that will be able to massively demonstrate the growth of sustainable tourism performance. Research limitations/implications – This study does not use a primary database, but uses secondary data from official sources that can be accessed by the public. Practical implications – The paper includes implications for the development of intelligent technology based on big data and also requires policy innovation. Social implications – Sustainable tourism development. Originality/value – This study finds the expansion of new theory competitiveness of ecotourism destinations.
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id doaj-art-3f4860b384cb4ce6b4dccb2f7e5dc204
institution OA Journals
issn 2055-5911
language English
publishDate 2025-04-01
publisher Emerald Publishing
record_format Article
series Journal of Tourism Futures
spelling doaj-art-3f4860b384cb4ce6b4dccb2f7e5dc2042025-08-20T02:13:11ZengEmerald PublishingJournal of Tourism Futures2055-59112025-04-011119611310.1108/JTF-03-2021-0067Optimization model: the innovation and future of e-ecotourism for sustainabilityFauziah Eddyono0Dudung Darusman1Ujang Sumarwan2Tutut Sunarminto3Doctoral Study Program of Ecotourism Management and Environmental Services, IPB University, Bogor, IndonesiaDepartment of Forestry Management, IPB University, Bogor, IndonesiaDepartment of Family and Consumer Science, IPB University, Bogor, IndonesiaDepartment of Forest Resources Conservation and Ecotourism, IPB University, Bogor, IndonesiaPurpose – This study aims to find a dynamic model in an effort to optimize tourism performance in ecotourism destinations. The model structure is built based on competitive performance in geographic areas and the application of ecotourism elements that are integrated with big data innovation through artificial intelligence technology. Design/methodology/approach – Data analysis is performed through dynamic system modeling. Simulations are carried out in three models: First, existing simulation models. Second, Scenario 1 is carried out by utilizing a causal loop through innovation of big data-based artificial intelligence technology to ecotourism elements. Third, Scenario 2 is carried out by utilizing a causal loop through big data-based artificial intelligence technology on aspects of ecotourism elements and destination competitiveness. Findings – This study provides empirical insight into the competitiveness performance of destinations and the performance of implementing ecotourism elements if integrated with big data innovations that will be able to massively demonstrate the growth of sustainable tourism performance. Research limitations/implications – This study does not use a primary database, but uses secondary data from official sources that can be accessed by the public. Practical implications – The paper includes implications for the development of intelligent technology based on big data and also requires policy innovation. Social implications – Sustainable tourism development. Originality/value – This study finds the expansion of new theory competitiveness of ecotourism destinations.https://www.emerald.com/insight/content/doi/10.1108/JTF-03-2021-0067/full/pdfDynamic modelDestination competitivenessEcotourism element
spellingShingle Fauziah Eddyono
Dudung Darusman
Ujang Sumarwan
Tutut Sunarminto
Optimization model: the innovation and future of e-ecotourism for sustainability
Journal of Tourism Futures
Dynamic model
Destination competitiveness
Ecotourism element
title Optimization model: the innovation and future of e-ecotourism for sustainability
title_full Optimization model: the innovation and future of e-ecotourism for sustainability
title_fullStr Optimization model: the innovation and future of e-ecotourism for sustainability
title_full_unstemmed Optimization model: the innovation and future of e-ecotourism for sustainability
title_short Optimization model: the innovation and future of e-ecotourism for sustainability
title_sort optimization model the innovation and future of e ecotourism for sustainability
topic Dynamic model
Destination competitiveness
Ecotourism element
url https://www.emerald.com/insight/content/doi/10.1108/JTF-03-2021-0067/full/pdf
work_keys_str_mv AT fauziaheddyono optimizationmodeltheinnovationandfutureofeecotourismforsustainability
AT dudungdarusman optimizationmodeltheinnovationandfutureofeecotourismforsustainability
AT ujangsumarwan optimizationmodeltheinnovationandfutureofeecotourismforsustainability
AT tututsunarminto optimizationmodeltheinnovationandfutureofeecotourismforsustainability