Consumer perspectives on physical gold: Exploring hedonic value across generations through multidimensional scaling
Purpose: The study explores the perceptual differences between pre- and post-liberalization generations in India regarding the hedonic value of physical gold. The objective was to map and compare the perceptions of women from two generations regarding the hedonic value of gold. Methodology: A surv...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Faculty of Economics and Business in Osijek
2025-01-01
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| Series: | Ekonomski Vjesnik |
| Subjects: | |
| Online Access: | https://hrcak.srce.hr/file/480336 |
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