Description of business processes of the sales activities of an industrial enterprise

At the present stage of economic development, the problem of increasing the efficiency of enterprise management is becoming more urgent. In the scientific literature, effective management is considered through the construction of business processes. The sales system or sales activities is one of the...

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Main Authors: O. V. Martynova, R. M. Akhmetshin
Format: Article
Language:Russian
Published: Russian Academy of Entrepreneurship 2023-11-01
Series:Путеводитель предпринимателя
Subjects:
Online Access:https://www.pp-mag.ru/jour/article/view/1834
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author O. V. Martynova
R. M. Akhmetshin
author_facet O. V. Martynova
R. M. Akhmetshin
author_sort O. V. Martynova
collection DOAJ
description At the present stage of economic development, the problem of increasing the efficiency of enterprise management is becoming more urgent. In the scientific literature, effective management is considered through the construction of business processes. The sales system or sales activities is one of the key links of the organization; accordingly, its effective construction ensures the achievement of planned indicators for the competitive development of the enterprise. The article describes the business processes of the sales activities of an industrial enterprise, the analysis of which makes it possible to identify problems and improve efficiency. In the process approach, the description of the main processes is based on the actions that need to be performed to achieve the result. Process–oriented management allows you to qualitatively change the activities of an organization at the operational, cross–functional and inter–organizational levels. In the article, the description of business processes is focused on the sales activities of the enterprise, the effective organization of which determines the financial results of the organization. The article discusses the processes of planning and sales of finished products, warehousing and storage of finished products, development and approval of packaging for finished products, contains their description and provides performance indicators of the built processes. The effectiveness of a business process is proposed to be assessed by various indicators and ranges of their values, which depend on the process itself.
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publisher Russian Academy of Entrepreneurship
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series Путеводитель предпринимателя
spelling doaj-art-3da7d83793eb4d0882f07ea092d7179a2025-08-20T02:54:23ZrusRussian Academy of EntrepreneurshipПутеводитель предпринимателя2073-98852687-136X2023-11-0116417418310.24182/2073-9885-2023-16-4-174-1831686Description of business processes of the sales activities of an industrial enterpriseO. V. Martynova0R. M. Akhmetshin1Institute of Management, Economics and Finance; Kazan Federal UniversityInstitute of Management, Economics and Finance; Kazan Federal UniversityAt the present stage of economic development, the problem of increasing the efficiency of enterprise management is becoming more urgent. In the scientific literature, effective management is considered through the construction of business processes. The sales system or sales activities is one of the key links of the organization; accordingly, its effective construction ensures the achievement of planned indicators for the competitive development of the enterprise. The article describes the business processes of the sales activities of an industrial enterprise, the analysis of which makes it possible to identify problems and improve efficiency. In the process approach, the description of the main processes is based on the actions that need to be performed to achieve the result. Process–oriented management allows you to qualitatively change the activities of an organization at the operational, cross–functional and inter–organizational levels. In the article, the description of business processes is focused on the sales activities of the enterprise, the effective organization of which determines the financial results of the organization. The article discusses the processes of planning and sales of finished products, warehousing and storage of finished products, development and approval of packaging for finished products, contains their description and provides performance indicators of the built processes. The effectiveness of a business process is proposed to be assessed by various indicators and ranges of their values, which depend on the process itself.https://www.pp-mag.ru/jour/article/view/1834sales activitiesbusiness process planningbusiness process diagramsefficiency indicators of sales activity processes
spellingShingle O. V. Martynova
R. M. Akhmetshin
Description of business processes of the sales activities of an industrial enterprise
Путеводитель предпринимателя
sales activities
business process planning
business process diagrams
efficiency indicators of sales activity processes
title Description of business processes of the sales activities of an industrial enterprise
title_full Description of business processes of the sales activities of an industrial enterprise
title_fullStr Description of business processes of the sales activities of an industrial enterprise
title_full_unstemmed Description of business processes of the sales activities of an industrial enterprise
title_short Description of business processes of the sales activities of an industrial enterprise
title_sort description of business processes of the sales activities of an industrial enterprise
topic sales activities
business process planning
business process diagrams
efficiency indicators of sales activity processes
url https://www.pp-mag.ru/jour/article/view/1834
work_keys_str_mv AT ovmartynova descriptionofbusinessprocessesofthesalesactivitiesofanindustrialenterprise
AT rmakhmetshin descriptionofbusinessprocessesofthesalesactivitiesofanindustrialenterprise