Joining forces for online feedback management: policy recommendations for human–AI collaboration
Online customer feedback management (CFM) is becoming increasingly important for businesses. Providing timely and effective responses to guest reviews can be challenging, especially as the volume of reviews grows. This paper explores the response process and the potential for artificial intelligence...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Cambridge University Press
2025-01-01
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| Series: | Data & Policy |
| Subjects: | |
| Online Access: | https://www.cambridge.org/core/product/identifier/S2632324925000136/type/journal_article |
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