Persuasive Communication as an Instrument of Controlling Modern Socio-Economic Processes

Persuasive Communication as an Instrument of Controlling Modern Socio-Economic Processes

In the post we will analyses different types and form of persuasive communication, which affects the control of the socio-economic space of modern society by using consumer behavior of subjects and objects of socio-economic processes, forming certain behavioral installments in the economic conscious...

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Bibliographic Details
Main Authors: Azhar Zhalelevna Kuszhanova, Tamara Vasilyevna Naumenko
Format: Article
Language:English
Published: North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration 2018-04-01
Series:Управленческое консультирование
Subjects:
persuasive communication
attitudes
public relations
advertising
performance
flash mob
economic consciousness
consumerism
Online Access:https://www.acjournal.ru/jour/article/view/372
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