La représentation du travail dans les photographies publicitaires des Éditions Paul-Martial

Created in Paris in 1926, the Éditions Paul-Martial benefits from an important reputation between the two world wars. The Éditions Paul-Martial was specialized in the field of the industry and offered several kinds of services such as the publication of advertising catalogues in which photography pl...

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Main Author: Anne-Céline Callens
Format: Article
Language:fra
Published: Université de Poitiers 2020-02-01
Series:Images du Travail, Travail des Images
Subjects:
Online Access:https://journals.openedition.org/itti/359
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author Anne-Céline Callens
author_facet Anne-Céline Callens
author_sort Anne-Céline Callens
collection DOAJ
description Created in Paris in 1926, the Éditions Paul-Martial benefits from an important reputation between the two world wars. The Éditions Paul-Martial was specialized in the field of the industry and offered several kinds of services such as the publication of advertising catalogues in which photography plays a key role. Many reports were produced between the early 1930’s and the end of the 1960’s by forges, steel mills, metallurgy, pharmaceutical laboratories, agricultural companies, mechanical engineering, construction materials, textile manufacturing and rail transport companies in France. The archives of the company’s photographic studio, which are kept at the Musée d’art moderne et contemporain de Saint‑Étienne Métropole, allow us to observe the working methods of the beginning of the 20th century and the advertising representations accompanying it. Depending on the aim, the views pretend to be a live capture or assume a staged of the activity.
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publisher Université de Poitiers
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series Images du Travail, Travail des Images
spelling doaj-art-36f5f88f3e454d089f634cd3a7abf9ea2025-08-20T03:16:14ZfraUniversité de PoitiersImages du Travail, Travail des Images2778-86282020-02-01810.4000/itti.359La représentation du travail dans les photographies publicitaires des Éditions Paul-MartialAnne-Céline CallensCreated in Paris in 1926, the Éditions Paul-Martial benefits from an important reputation between the two world wars. The Éditions Paul-Martial was specialized in the field of the industry and offered several kinds of services such as the publication of advertising catalogues in which photography plays a key role. Many reports were produced between the early 1930’s and the end of the 1960’s by forges, steel mills, metallurgy, pharmaceutical laboratories, agricultural companies, mechanical engineering, construction materials, textile manufacturing and rail transport companies in France. The archives of the company’s photographic studio, which are kept at the Musée d’art moderne et contemporain de Saint‑Étienne Métropole, allow us to observe the working methods of the beginning of the 20th century and the advertising representations accompanying it. Depending on the aim, the views pretend to be a live capture or assume a staged of the activity.https://journals.openedition.org/itti/359photographyadvertising publishingindustryman at work
spellingShingle Anne-Céline Callens
La représentation du travail dans les photographies publicitaires des Éditions Paul-Martial
Images du Travail, Travail des Images
photography
advertising publishing
industry
man at work
title La représentation du travail dans les photographies publicitaires des Éditions Paul-Martial
title_full La représentation du travail dans les photographies publicitaires des Éditions Paul-Martial
title_fullStr La représentation du travail dans les photographies publicitaires des Éditions Paul-Martial
title_full_unstemmed La représentation du travail dans les photographies publicitaires des Éditions Paul-Martial
title_short La représentation du travail dans les photographies publicitaires des Éditions Paul-Martial
title_sort la representation du travail dans les photographies publicitaires des editions paul martial
topic photography
advertising publishing
industry
man at work
url https://journals.openedition.org/itti/359
work_keys_str_mv AT annecelinecallens larepresentationdutravaildanslesphotographiespublicitairesdeseditionspaulmartial