Features of Russian Strategic Communication before the Peace Summit in Switzerland

The article examines the strategic communications carried out by the Kremlinon the eve of the Peace Summit in Switzerland. It was found that Russian strategic communications were differed by the manipulative nature of the interpretation of the events around the Summit and the Russian-Ukrainian warin...

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Main Authors: Aulin Oleksandr, Aulina Olena
Format: Article
Language:English
Published: Vernadsky National Library of Ukraine 2024-01-01
Series:Наукові праці Національної бібліотеки України імені В.І. Вернадського
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Online Access: http://nbuv.gov.ua/j-pdf/npnbuimviv_2024_71_19.pdf
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author Aulin Oleksandr
Aulina Olena
author_facet Aulin Oleksandr
Aulina Olena
author_sort Aulin Oleksandr
collection DOAJ
description The article examines the strategic communications carried out by the Kremlinon the eve of the Peace Summit in Switzerland. It was found that Russian strategic communications were differed by the manipulative nature of the interpretation of the events around the Summit and the Russian-Ukrainian warin general. In particular, the Kremlin comprehensively used the communication capabilities of high-ranking officials of the Russian Federation and allied countries, along with the massive involvement of Russian and foreign media to spread Kremlin narratives. The main approaches of Western and Russian experts in determining the essence of the phenomenon of strategic communications are considered. It is shown that, in contrast to Western strategic communications, nature of Russian ones is characterized as openly aggressive. The ultimate goal of such strategic communications is to change cultural valuesin the minds of target audiences. A structural and functional analysis of strategic communications of the Russian Federation, which were used by Moscow during the preparation of the Summit, was conducted. The main methods and narrative constructs used by Russian political technologists have been clarified. It was determined that the narrative base of Russian information attacks consisted of both already known narratives and relatively new ones, in particular "on the need for a preventive nuclear strike". Recommendations are given for increasing the effectiveness of Ukrainian strategic communications in relation to the Russian Federation and its allies, in particular by taking into account the religious and political processes in the Muslim federal districts, as well as in the temporarily occupied Crimea. The research uses a comparative method, methods of sociology, political science, and expert evaluations.
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series Наукові праці Національної бібліотеки України імені В.І. Вернадського
spelling doaj-art-31f55450d23440c8bda3194867a524812025-08-20T03:40:00ZengVernadsky National Library of UkraineНаукові праці Національної бібліотеки України імені В.І. Вернадського2224-95162024-01-0171350369Features of Russian Strategic Communication before the Peace Summit in SwitzerlandAulin OleksandrAulina OlenaThe article examines the strategic communications carried out by the Kremlinon the eve of the Peace Summit in Switzerland. It was found that Russian strategic communications were differed by the manipulative nature of the interpretation of the events around the Summit and the Russian-Ukrainian warin general. In particular, the Kremlin comprehensively used the communication capabilities of high-ranking officials of the Russian Federation and allied countries, along with the massive involvement of Russian and foreign media to spread Kremlin narratives. The main approaches of Western and Russian experts in determining the essence of the phenomenon of strategic communications are considered. It is shown that, in contrast to Western strategic communications, nature of Russian ones is characterized as openly aggressive. The ultimate goal of such strategic communications is to change cultural valuesin the minds of target audiences. A structural and functional analysis of strategic communications of the Russian Federation, which were used by Moscow during the preparation of the Summit, was conducted. The main methods and narrative constructs used by Russian political technologists have been clarified. It was determined that the narrative base of Russian information attacks consisted of both already known narratives and relatively new ones, in particular "on the need for a preventive nuclear strike". Recommendations are given for increasing the effectiveness of Ukrainian strategic communications in relation to the Russian Federation and its allies, in particular by taking into account the religious and political processes in the Muslim federal districts, as well as in the temporarily occupied Crimea. The research uses a comparative method, methods of sociology, political science, and expert evaluations. http://nbuv.gov.ua/j-pdf/npnbuimviv_2024_71_19.pdf strategic communications, russian-ukrainian war, narrative, media space, information dominance.
spellingShingle Aulin Oleksandr
Aulina Olena
Features of Russian Strategic Communication before the Peace Summit in Switzerland
Наукові праці Національної бібліотеки України імені В.І. Вернадського
strategic communications, russian-ukrainian war, narrative, media space, information dominance.
title Features of Russian Strategic Communication before the Peace Summit in Switzerland
title_full Features of Russian Strategic Communication before the Peace Summit in Switzerland
title_fullStr Features of Russian Strategic Communication before the Peace Summit in Switzerland
title_full_unstemmed Features of Russian Strategic Communication before the Peace Summit in Switzerland
title_short Features of Russian Strategic Communication before the Peace Summit in Switzerland
title_sort features of russian strategic communication before the peace summit in switzerland
topic strategic communications, russian-ukrainian war, narrative, media space, information dominance.
url http://nbuv.gov.ua/j-pdf/npnbuimviv_2024_71_19.pdf
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