Gender and Discrimination: A Study About Female Athletes

Purpose: This study aimed to investigate gender and discrimination among Iranian female athletes. Method: This research was conducted using grounded theory with a structuralist approach of Charmaz (2006). The theoretical and purposive sampling methods were used to conduct in-depth interviews. Data w...

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Main Authors: Masumeh Fadaeideh Cheshmeh, Seyed Reza Hosseininia, Mohammad Mehdi Rahmati, Hadi Bagheri
Format: Article
Language:English
Published: University of Mohaghegh Ardabili 2025-01-01
Series:Research in Sport Management and Marketing
Subjects:
Online Access:https://rsmm.uma.ac.ir/article_3362_91832667abc0a49008a8b8f956bee25d.pdf
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author Masumeh Fadaeideh Cheshmeh
Seyed Reza Hosseininia
Mohammad Mehdi Rahmati
Hadi Bagheri
author_facet Masumeh Fadaeideh Cheshmeh
Seyed Reza Hosseininia
Mohammad Mehdi Rahmati
Hadi Bagheri
author_sort Masumeh Fadaeideh Cheshmeh
collection DOAJ
description Purpose: This study aimed to investigate gender and discrimination among Iranian female athletes. Method: This research was conducted using grounded theory with a structuralist approach of Charmaz (2006). The theoretical and purposive sampling methods were used to conduct in-depth interviews. Data were collected through semi-structured interviews until theoretical saturation was reached with 15 women and girls aged 19 to 55 who exercised professionally or recreationally. In this way, coding was used in three stages, including primary coding, theoretical coding, and centralized coding.Results: Finally, 91 primary codes were extracted, of which 15 codes were centralized and, finally two theoretical codes of gender discrimination, and stereotypes were obtained. The results showed that the existence of issues such as gender patterns in the segregation of sports disciplines, patriarchal culture in sports, media avoidance of women's sports, and inequality in women's sports investment have led to gender discrimination in women's sports.Conclusion: The findings showed that gender discrimination and stereotypes affect the development of women's sports. By examining social norms and attitudes, it is possible to understand how these biases limit women's progress in sports. Considering the need to improve the status of women's sports and increase their participation, research in this field can identify the existing barriers and provide solutions to improve the conditions.
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language English
publishDate 2025-01-01
publisher University of Mohaghegh Ardabili
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series Research in Sport Management and Marketing
spelling doaj-art-31b53b8dce8e4f9f8224a87df05916e82025-08-20T02:02:11ZengUniversity of Mohaghegh ArdabiliResearch in Sport Management and Marketing2783-23922783-16712025-01-016112514110.22098/rsmm.2024.15654.13953362Gender and Discrimination: A Study About Female AthletesMasumeh Fadaeideh Cheshmeh0Seyed Reza Hosseininia1Mohammad Mehdi Rahmati2Hadi Bagheri3Ph.D. Candidate of Sport Management, University of Shahrood Technology, Shahrood, IranAssistant Professor of Sports Management, Shahrood University of Technology, Shahrood, IranAssociate Professor of Sports Management, University of Guilan, Rasht, IranAssistant Professor of Sport Management, University of Shahrood Technology, Shahrood, IranPurpose: This study aimed to investigate gender and discrimination among Iranian female athletes. Method: This research was conducted using grounded theory with a structuralist approach of Charmaz (2006). The theoretical and purposive sampling methods were used to conduct in-depth interviews. Data were collected through semi-structured interviews until theoretical saturation was reached with 15 women and girls aged 19 to 55 who exercised professionally or recreationally. In this way, coding was used in three stages, including primary coding, theoretical coding, and centralized coding.Results: Finally, 91 primary codes were extracted, of which 15 codes were centralized and, finally two theoretical codes of gender discrimination, and stereotypes were obtained. The results showed that the existence of issues such as gender patterns in the segregation of sports disciplines, patriarchal culture in sports, media avoidance of women's sports, and inequality in women's sports investment have led to gender discrimination in women's sports.Conclusion: The findings showed that gender discrimination and stereotypes affect the development of women's sports. By examining social norms and attitudes, it is possible to understand how these biases limit women's progress in sports. Considering the need to improve the status of women's sports and increase their participation, research in this field can identify the existing barriers and provide solutions to improve the conditions.https://rsmm.uma.ac.ir/article_3362_91832667abc0a49008a8b8f956bee25d.pdfgender stereotypessocial normsmedia and womengender segregationpatriarchal culture
spellingShingle Masumeh Fadaeideh Cheshmeh
Seyed Reza Hosseininia
Mohammad Mehdi Rahmati
Hadi Bagheri
Gender and Discrimination: A Study About Female Athletes
Research in Sport Management and Marketing
gender stereotypes
social norms
media and women
gender segregation
patriarchal culture
title Gender and Discrimination: A Study About Female Athletes
title_full Gender and Discrimination: A Study About Female Athletes
title_fullStr Gender and Discrimination: A Study About Female Athletes
title_full_unstemmed Gender and Discrimination: A Study About Female Athletes
title_short Gender and Discrimination: A Study About Female Athletes
title_sort gender and discrimination a study about female athletes
topic gender stereotypes
social norms
media and women
gender segregation
patriarchal culture
url https://rsmm.uma.ac.ir/article_3362_91832667abc0a49008a8b8f956bee25d.pdf
work_keys_str_mv AT masumehfadaeidehcheshmeh genderanddiscriminationastudyaboutfemaleathletes
AT seyedrezahosseininia genderanddiscriminationastudyaboutfemaleathletes
AT mohammadmehdirahmati genderanddiscriminationastudyaboutfemaleathletes
AT hadibagheri genderanddiscriminationastudyaboutfemaleathletes