An Investigation of The Dominant Themes In Online Political Leadership Campaigns: A Case Study Of The OBIdient Campaign Discourse on X
Background: The persuasive function of language is perhaps most evident in political campaigns. The Nigerian political context is expected to reflect a robust adaptation of persuasion. Therefore, the OBIdient movement, a new phenomenon in the Nigerian political space, would offer an engaging framew...
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| Main Authors: | Lily Chimuanya, Chika Tagbo, Samuel Owoeye |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Department of Mass Communication, University of Nigeria
2025-06-01
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| Series: | Ianna Journal of Interdisciplinary Studies |
| Subjects: | |
| Online Access: | https://iannajournalofinterdisciplinarystudies.com/index.php/1/article/view/780 |
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