The Gemini Era: a Semiotic Analysis of Google's Discursive Strategies

The explosion of AI-generated content has led to the emergence of numerous controversies that semiotics, as a discipline with a critical vocation of social phenomena, cannot ignore. In this complex turmoil, corporations like Google are actively shaping usersâ perception of AI through carefully craft...

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Bibliographic Details
Main Author: Giorgia Adamo
Format: Article
Language:English
Published: Associazione Ocula 2025-03-01
Series:Ocula
Subjects:
Online Access:https://www.ocula.it/files/OCULA-33-ADAMO-The-gemini-era
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