Discovering activity transition patterns in social media check-in behavior via temporal activity motifs

Abstract Location-Based Social Network (LBSN) has produced a large quantity of user check-in data. A profound understanding of user behavior and intrinsic needs can be achieved by identifying patterns in activity type transitions, thereby enabling more intelligent location-based services. We propose...

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Main Authors: Rui Zhao, Yong Gao
Format: Article
Language:English
Published: Nature Portfolio 2025-08-01
Series:Scientific Reports
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Online Access:https://doi.org/10.1038/s41598-025-14843-x
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author Rui Zhao
Yong Gao
author_facet Rui Zhao
Yong Gao
author_sort Rui Zhao
collection DOAJ
description Abstract Location-Based Social Network (LBSN) has produced a large quantity of user check-in data. A profound understanding of user behavior and intrinsic needs can be achieved by identifying patterns in activity type transitions, thereby enabling more intelligent location-based services. We proposed temporal activity motif and used this structure to identify frequent activity type transition patterns from check-in sequences, discovering the relationship and interaction between different activity types. 383 temporal activity motifs of 17 temporal topologies were extracted from the two-year Gowalla dataset of New York-Newark-Jersey City, NY-NJ-PA Metropolitan Statistical Area (MSA). These motifs are categorized into two groups: one is sequential motifs representing a complete activity process, while the other is non-sequential motifs representing the co-occurrence of two separate processes. They provide evidence of activity type recurrence, particularly in longer activity processes, highlights the cyclical nature of human mobility. Additionally, various activity types exhibit different influences on others and occupy different positions in activity processes. Furthermore, by leveraging non-sequential motifs, we specifically uncovered the co-occurrence patterns between two separate activity process. These findings bring new insights to optimize recommendation system and urban planning.
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spelling doaj-art-2d6d5dcdfc384c5f89d6a86a6ef5dfc32025-08-20T03:05:25ZengNature PortfolioScientific Reports2045-23222025-08-0115111510.1038/s41598-025-14843-xDiscovering activity transition patterns in social media check-in behavior via temporal activity motifsRui Zhao0Yong Gao1Institute of Remote Sensing and Geographic Information Systems, School of Earth and Space Sciences, Peking UniversityInstitute of Remote Sensing and Geographic Information Systems, School of Earth and Space Sciences, Peking UniversityAbstract Location-Based Social Network (LBSN) has produced a large quantity of user check-in data. A profound understanding of user behavior and intrinsic needs can be achieved by identifying patterns in activity type transitions, thereby enabling more intelligent location-based services. We proposed temporal activity motif and used this structure to identify frequent activity type transition patterns from check-in sequences, discovering the relationship and interaction between different activity types. 383 temporal activity motifs of 17 temporal topologies were extracted from the two-year Gowalla dataset of New York-Newark-Jersey City, NY-NJ-PA Metropolitan Statistical Area (MSA). These motifs are categorized into two groups: one is sequential motifs representing a complete activity process, while the other is non-sequential motifs representing the co-occurrence of two separate processes. They provide evidence of activity type recurrence, particularly in longer activity processes, highlights the cyclical nature of human mobility. Additionally, various activity types exhibit different influences on others and occupy different positions in activity processes. Furthermore, by leveraging non-sequential motifs, we specifically uncovered the co-occurrence patterns between two separate activity process. These findings bring new insights to optimize recommendation system and urban planning.https://doi.org/10.1038/s41598-025-14843-xLocation-based social networkCheck-in dataActivity sequenceActivity type transitionTemporal motifTemporal activity motif
spellingShingle Rui Zhao
Yong Gao
Discovering activity transition patterns in social media check-in behavior via temporal activity motifs
Scientific Reports
Location-based social network
Check-in data
Activity sequence
Activity type transition
Temporal motif
Temporal activity motif
title Discovering activity transition patterns in social media check-in behavior via temporal activity motifs
title_full Discovering activity transition patterns in social media check-in behavior via temporal activity motifs
title_fullStr Discovering activity transition patterns in social media check-in behavior via temporal activity motifs
title_full_unstemmed Discovering activity transition patterns in social media check-in behavior via temporal activity motifs
title_short Discovering activity transition patterns in social media check-in behavior via temporal activity motifs
title_sort discovering activity transition patterns in social media check in behavior via temporal activity motifs
topic Location-based social network
Check-in data
Activity sequence
Activity type transition
Temporal motif
Temporal activity motif
url https://doi.org/10.1038/s41598-025-14843-x
work_keys_str_mv AT ruizhao discoveringactivitytransitionpatternsinsocialmediacheckinbehaviorviatemporalactivitymotifs
AT yonggao discoveringactivitytransitionpatternsinsocialmediacheckinbehaviorviatemporalactivitymotifs