A thematic analysis of South African opinions about COVID-19 vaccination on Twitter

Vaccine hesitancy is a public health concern in South Africa and internationally. Literature on vaccine hesitancy associates this with mistrust of the government. We present a qualitative analysis of opinions about COVID-19 vaccination expressed by South African Twitter (now X) users during the fir...

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Main Authors: Philippa Kerr, Kevin Durrheim, Maria Schuld, Davide Morselli
Format: Article
Language:English
Published: Academy of Science of South Africa 2024-12-01
Series:South African Journal of Science
Subjects:
Online Access:https://sajs.co.za/article/view/17423
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author Philippa Kerr
Kevin Durrheim
Maria Schuld
Davide Morselli
author_facet Philippa Kerr
Kevin Durrheim
Maria Schuld
Davide Morselli
author_sort Philippa Kerr
collection DOAJ
description Vaccine hesitancy is a public health concern in South Africa and internationally. Literature on vaccine hesitancy associates this with mistrust of the government. We present a qualitative analysis of opinions about COVID-19 vaccination expressed by South African Twitter (now X) users during the first year of the vaccine rollout in South Africa. We conducted a thematic analysis of 800 randomly selected tweets containing vaccine-related keywords, sampled from four time periods in 2021. We categorised comprehensible South African non-news tweets as pro-vaccination (24.75% of sample), anti-vaccination (20.25%) or ambivalent (4.5%), and then identified themes. Among pro-vaccination tweets, the most common themes were criticism of the government’s handling of vaccine procurement and the rollout; concerns that the vaccine was urgently needed and/or not being made available fast enough; and statements that vaccines were safe and/or effective against COVID-19. Among anti-vaccination tweets, the most common themes were claims that the vaccine was harmful or too risky; suspicion of the government’s intentions with respect to the vaccine it was offering the public; and opposition to mandatory or ‘forced’ vaccination. Criticism and mistrust of the government were present among both pro- and anti-vaccination tweets, though for different reasons. We discuss this in light of literature recommending trust-building as a response to vaccine hesitancy. Significance: Numerous studies recognise mistrust in the government as a correlate of anti-vaccination opinions, but our findings suggest that holders of both pro- and anti-vaccination opinions in South Africa mistrust the government – albeit for different reasons. Several South African authors propose ‘trust-building’ as a solution to vaccine hesitancy and refusal, but we suggest that in a context of government corruption, it is not more trust that the South African public needs, but more critical literacy in order to discern when the government is and is not acting in the public (health) interest.
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spelling doaj-art-2b7e2faf6c77497ba1adc2b9d10e6a952025-08-20T02:21:06ZengAcademy of Science of South AfricaSouth African Journal of Science1996-74892024-12-0112011/1210.17159/sajs.2024/17423A thematic analysis of South African opinions about COVID-19 vaccination on TwitterPhilippa Kerr0https://orcid.org/0000-0003-4257-6078Kevin Durrheim1https://orcid.org/0000-0003-2926-5953Maria Schuld2https://orcid.org/0000-0001-8626-168XDavide Morselli3https://orcid.org/0000-0002-1490-9691Department of Psychology, University of Johannesburg, Johannesburg, South AfricaDepartment of Psychology, University of Johannesburg, Johannesburg, South AfricaDepartment of Psychology, University of Johannesburg, Johannesburg, South AfricaSwiss Centre of Expertise in Life Course Research (LIVES), University of Lausanne, Lausanne, Switzerland Vaccine hesitancy is a public health concern in South Africa and internationally. Literature on vaccine hesitancy associates this with mistrust of the government. We present a qualitative analysis of opinions about COVID-19 vaccination expressed by South African Twitter (now X) users during the first year of the vaccine rollout in South Africa. We conducted a thematic analysis of 800 randomly selected tweets containing vaccine-related keywords, sampled from four time periods in 2021. We categorised comprehensible South African non-news tweets as pro-vaccination (24.75% of sample), anti-vaccination (20.25%) or ambivalent (4.5%), and then identified themes. Among pro-vaccination tweets, the most common themes were criticism of the government’s handling of vaccine procurement and the rollout; concerns that the vaccine was urgently needed and/or not being made available fast enough; and statements that vaccines were safe and/or effective against COVID-19. Among anti-vaccination tweets, the most common themes were claims that the vaccine was harmful or too risky; suspicion of the government’s intentions with respect to the vaccine it was offering the public; and opposition to mandatory or ‘forced’ vaccination. Criticism and mistrust of the government were present among both pro- and anti-vaccination tweets, though for different reasons. We discuss this in light of literature recommending trust-building as a response to vaccine hesitancy. Significance: Numerous studies recognise mistrust in the government as a correlate of anti-vaccination opinions, but our findings suggest that holders of both pro- and anti-vaccination opinions in South Africa mistrust the government – albeit for different reasons. Several South African authors propose ‘trust-building’ as a solution to vaccine hesitancy and refusal, but we suggest that in a context of government corruption, it is not more trust that the South African public needs, but more critical literacy in order to discern when the government is and is not acting in the public (health) interest. https://sajs.co.za/article/view/17423COVID-19vaccinationTwitterpro-vaccinationanti-vaccination
spellingShingle Philippa Kerr
Kevin Durrheim
Maria Schuld
Davide Morselli
A thematic analysis of South African opinions about COVID-19 vaccination on Twitter
South African Journal of Science
COVID-19
vaccination
Twitter
pro-vaccination
anti-vaccination
title A thematic analysis of South African opinions about COVID-19 vaccination on Twitter
title_full A thematic analysis of South African opinions about COVID-19 vaccination on Twitter
title_fullStr A thematic analysis of South African opinions about COVID-19 vaccination on Twitter
title_full_unstemmed A thematic analysis of South African opinions about COVID-19 vaccination on Twitter
title_short A thematic analysis of South African opinions about COVID-19 vaccination on Twitter
title_sort thematic analysis of south african opinions about covid 19 vaccination on twitter
topic COVID-19
vaccination
Twitter
pro-vaccination
anti-vaccination
url https://sajs.co.za/article/view/17423
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